Market map · United States

Marketing tech market map: United States

1,041 marketing tech startups based in the United States that have raised money in rounds we track, placed in 7 segments by what each says it does. Together they have raised $30B; the biggest segment is advertising tech.

1,041startups on the map
7segments
$30Braised between them
Advertising techmost funded segment

Advertising tech

753

+729 more

Customer data and analytics

86

+62 more

AI content and creative

56

+32 more

Influencer and creator marketing

56

+32 more

Email, SMS and messaging

51

+27 more

Loyalty and engagement

31

+7 more

SEO and search

8

Segment by segment

Advertising tech

753 startups · $23B raised

  1. AppLovinAppLovin makes technologies that help businesses of every size connect to their ideal customers.United States$3.5B
  2. PinterestEco-friendly handmade goods for the home and family by Melanie Maralit.United States$2.3B
  3. LivingSocialLivingSocial provides an online local marketplace to buy and share things.United States$935M
  4. System1System1 fuses technology and science to identify & unlock consumer intent.United States$820M
  5. BBranchUnited States$707M
  6. PPlaidUnited States$674M
  7. MediaMathCreated by MediaMath's industry veterans, the TerminalOneTM Marketing Operating System increases profits and efficiency in digitalUnited States$605M
  8. UUnityUnited States$581M

Customer data and analytics

86 startups · $3.0B raised

  1. iSpot.tvStruggling to prove and optimize TV ad performance?United States$355M
  2. VideoAmpVideoAmp is a software and data company that provides measurement and optimization tools for the advertising ecosystem.United States$259M
  3. HightouchHightouch is a San Francisco-based company that specializes in an Agentic Marketing Platform and is recognized as a leading ComposUnited States$250M
  4. OutreachOutreach is a sales engagement platform that uses AI for predictive analytics as it relates to sales.United States$238M
  5. KustomerKustomer is an AI-native customer service CRM platform founded in 2015 and headquartered in New York, with an additional office inUnited States$234M
  6. CortexCortex Intelligence, based in São Paulo, Brazil, is a prominent technology firm specializing in Go-to-Market (GTM) intelligence, dUnited States$151M
  7. TealiumTealium is a provider of customer data orchestration tools aimed to address challenges in online search, marketing, and segment targeting.United States$133M
  8. edoEDO, Inc., formerly known as Entertainment Data Oracle, is a data, measurement, and analytics software company focused on the adveUnited States$105M

AI content and creative

56 startups · $369M raised

  1. InfluentialWe’re on a mission to influence the future of public opinion.United States$32M
  2. Topline ProTopline Pro is a New York-based Generative AI platform founded in 2020.United States$27M
  3. KoahKoah Labs Inc., based in San Francisco, is a technology company focused on AI-native advertising infrastructure for generative AI United States$26M
  4. CreativeXCreativeX is a New York-based AI-driven analytics platform that enhances creative excellence for leading brands.United States$25M
  5. SolsticeSolstice Health is an AI-driven content generation platform based in New York, specializing in life sciences marketing.United States$22M
  6. AnywordAnyword is a technology company based in New York that specializes in AI-powered content generation and optimization.United States$21M
  7. BreefBreef is a digital marketplace and agency matchmaking platform that connects brands with vetted marketing, advertising, and creatiUnited States$16M
  8. CeltraCeltra is a remote-first, cloud-based adtech platform founded in 2006, specializing in creative automation for marketers, media plUnited States$15M

Influencer and creator marketing

56 startups · $1.2B raised

  1. WhopWhop is a social commerce platform and online marketplace based in Brooklyn, New York.United States$400M
  2. OutsideOutside, formerly Pocket Outdoor Media, is the world’s leading creator of active lifestyle content and experiences.United States$200M
  3. Simon DataSimon Data is the creator of a customer data platform that allows marketers to create complicated client categories.United States$74M
  4. ShopMyShopMy is a creator-centric ecosystem and affiliate marketing platform founded in 2020.United States$70M
  5. CreatorIQCreatorIQ is an enterprise software company based in Culver City, California, specializing in influencer marketing and creator management.United States$52M
  6. AgentioAgentio is an AI-powered ad platform that simplifies the acquisition of sponsored creator content.United States$52M
  7. EzoicEzoic is a technology platform founded in 2010 and based in Carlsbad, California.United States$39M
  8. AmbassadorAmbassador turns your customers into new revenue by automating and scaling referral, partner, influencer & affiliate marketing programs.United States$30M

Email, SMS and messaging

51 startups · $1.2B raised

  1. IterableIterable is an AI-powered customer communication platform that helps brands create personalized and dynamic cross-channel marketinUnited States$357M
  2. KlaviyoKlaviyo is an automation and email platform designed to help grow businesses.United States$347M
  3. PostscriptPostscript is a leading SMS revenue platform tailored for e-commerce stores, particularly Shopify brands.United States$70M
  4. HighLevelHighLevel is an AI-powered, all-in-one sales and marketing operating system designed for marketing agencies, consultants, and servUnited States$60M
  5. MailgunMailgun offers APIs that allow users to send, receive and track emails.United States$51M
  6. StensulStensul is a New York-based enterprise software company that offers the Governed CreationTM Platform, also known as the Marketing United States$42M
  7. LetterheadWith Letterhead, your newsletters can do all the work for you.United States$39M
  8. SpringbotSpringbot is an AI-driven marketing and sales platform designed for B2B and B2C e-commerce businesses.United States$35M

Loyalty and engagement

31 startups · $742M raised

  1. ImprintImprint is a New York-based financial technology company founded in 2020.United States$335M
  2. YotpoYotpo is a leading eCommerce retention marketing platform that helps brands foster trust, loyalty, and long-term customer relationships.United States$103M
  3. Total ExpertTotal Expert is a fintech software company that specializes in Customer Relationship Management (CRM) and customer engagement platUnited States$72M
  4. SuperlogicSuperlogic is a Miami-based enterprise software company that specializes in experiential inventory and rewards technology.United States$41M
  5. Lucra SportsLucra is a California-based sports gaming marketplace that offers solutions such as fantasy games, score prediction, and fans engaUnited States$30M
  6. OneSignalOneSignal is a leading omnichannel customer engagement platform based in San Mateo, California.United States$27M
  7. ClaimClaim is a social application that allows users to earn and trade rewards with friends.United States$16M
  8. APERAper is a cloud commerce platform and fintech innovator that specializes in developing digital marketplaces and customer engagemenUnited States$16M

SEO and search

8 startups · $109M raised

  1. Waterfront MediaWaterfront Media is a digital marketing agency that specializes in web development, SEO, and branding services.United States$33M
  2. VictoriousVictorious is the only SEO agency in the US that focuses exclusively on SEO.United States$27M
  3. NetgainNetGain has the largest digital marketing agency to provide web design, development, SEO, graphics and digital marketing services.United States$25M
  4. RankScienceRankScience is a San Francisco-based SEO and AI search agency that specializes in automated SEO solutions.United States$20M
  5. InStream MediaInstream Media is a digital marketing agency offering SEO, SMM, PPC, website development, and lead generation services.United States$2.1M
  6. DemandWellDemandwell is a results-driven SEO growth platform tailored for B2B SaaS marketers.United States$1.6M
  7. Ranked®SEO Powered by Artificial IntelligenceUnited States$500K
  8. SponduuJasa Backlink Berkualitas Dengan PBN (Private Blog Network) Untuk Optimasi Website Dengan Aman, Jasa SEO Bergaransi Menaikan Kata United States$170K

How this map is made. Every startup here has raised money in rounds we track, and is based in United States. It joins the map when its sectors, read from its rounds, or the opening of its own description say it works in marketing tech, and goes to the first segment whose words it carries. Each segment shows its best-funded first. Rebuilt nightly; updated 15 November 2026.

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