Automation library · Lead generation

Route and score inbound leads with OpenAI and HubSpot

Started by another system calling it, and works across Gmail, Google Sheets, HubSpot and Slack. 19 steps, 3 branches: a working afternoon to understand properly.

Medium

19 stepsMedium: a working afternoon
3Branches: places the flow splits
0Loops or waits
4Services it connects to

The flow

Starts it 3Logic 8Service 8

The steps in the order they run, from what starts it.

  1. 1Webhook, Inbound LeadWebhookStarts it
  2. 2Validate PayloadCodeLogic
  3. 3Is Valid?IfLogic
  4. 4Normalise Lead DataSetLogic
  5. 5Respond 400, Bad RequestRespond To WebhookStarts it
  6. 6Score & Route LeadCodeLogic
  7. 7HubSpot, Check DuplicateHubspotService
  8. 8Merge Duplicate FlagCodeLogic
  9. 9Is New Lead?IfLogic
  10. 10HTTP, Draft Outreach EmailHttp RequestService
  11. 11Slack, Duplicate WarningSlackService
  12. 12Attach Draft to LeadCodeLogic
  13. 13Respond to WebhookRespond To WebhookStarts it
  14. 14Hot or Warm?IfLogic
  15. 15HubSpot, Upsert ContactHubspotService
  16. 16HubSpot, Log Cold LeadHubspotService
  17. 17Slack, Notify RepSlackService
  18. 18Gmail, Email Rep with DraftGmailService
  19. 19Google Sheets, Log LeadGoogle SheetsService

How it's built

Starts on
Another system calling it
Steps
19, with 3 branches
Size
Medium: a working afternoon
Connects to
Gmail, Google Sheets, HubSpot, Slack
Model
None. This is plumbing, not judgement

Questions

What does it need to run?

An n8n account, plus your own Gmail, Google Sheets, HubSpot and Slack accounts. You connect your own accounts after importing it; none are included.

What starts it?

It starts on another system calling it.

Does it use AI?

No. Every step is fixed logic or a call to a service, so it does the same thing every time.

How long does it take to set up?

Plan an afternoon. 19 steps is enough that you should read each one before running it.

How do I import it?

Copy the workflow, open a new workflow in n8n and paste. The steps appear on the canvas, ready for your own accounts.

Before you run it

Nothing here has been tested by us. It is somebody's working automation, read and described from its own steps. Treat the connections it wants as a list of accounts it will touch, and read the 19 steps before you point it at anything that matters.