United Kingdom · Cosmetics startup

AKT London

AKT London is a premium British personal care brand founded in 2018 by West End performers Andy Coxon and Ed Currie.

Funding reportedLast round: Series A

CosmeticsLondon, United Kingdom

About AKT London

AKT London is a premium British personal care brand founded in 2018 by West End performers Andy Coxon and Ed Currie.

Officially launched in 2020, the company specializes in natural, plastic-free deodorant balm and sustainable body care products tailored for high-performance lifestyles. Known as "The Personal Performance Company," AKT aims to deliver effective, environmentally friendly products with premium fragrances. The brand offers a curated range of 100% plastic-free, recyclable, and cruelty-free personal care items, including award-winning deodorant balms and full-body moisturizers. All products are made in the UK using natural ingredients and are designed to provide long-lasting odor protection. AKT London targets individuals who are "Born to Perform," including West End theatre performers, high-achieving professionals, and eco-conscious consumers. The company has gained recognition as the UK's No. 1 natural deodorant and is expanding its presence in key markets like the United Kingdom, United States, and Canada.

What company datasets say AKT London raised

Funding, as reported

Reported in all10.2Min the source's currency
Last roundSeries A
Last round size6.9M
Last round dateSept 2024

Funding filed with regulators

AKT London filed one raise, $6.5M in all. Filings say how much was sold and to how many investors; they never name the investors.

  1. Sept 2024$6.5MUK share allotment

On a portfolio page

Investors who name them

Each firm lists AKT London on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

The company, in detail

What they build

Known for

aluminium-free deodorantcruelty-free skincarevegan deodorantconsumershypoallergenicluxury body careodor controlnatural deodorantd2cperformance tested on dancersbody protectionmanufacturingrecyclable aluminiumeco-friendlyessential oilsplastic-free

Built with from their website

Shop PayAdobe InDesignMultilingualAdobe PhotoshopShopifyReferralCandyGoogleReploSQLGoogle Tag Manager

+8 more

MailgunHTTP/3GoDaddy HostingCloudflare Rocket LoaderKlarna CheckoutPriority HintsGorgias24-7 Media

Sector
Cosmetics
Industry code
NAICS 33992, 325620, SIC 2048, 2844
Full record
Every detail in the company directory

Cosmetics in United Kingdom

Startups like it

Is this your company?

Add your raise, your deck and your story, and put AKT London in front of investors. Or tell us what we have wrong.