SHAREaLOOK

SHAREaLOOK is a Swiss-based circular fashion startup founded in September 2019 by Natalia Marassi and Pia-Maria Laux.

Headquartered in Pfäffikon, with an office in Zurich, the company operates within the Apparel & Fashion industry, focusing on enabling a circular fashion economy. SHAREaLOOK aims to provide consumers with a sustainable, fun, and affordable way to engage with fashion while reducing waste and environmental impact. The company offers a peer-to-peer rental platform that allows users to borrow and lend clothing items. Members can upload their own items and choose from a selection based on their membership tier. SHAREaLOOK also operates a rental boutique in Zurich and has transformed the KLEIHD boutique into a shared wardrobe concept. Additionally, the company provides B2B technology solutions for fashion brands and has developed a Fashion Footprint Tracker to measure the environmental impact of fashion consumption. SHAREaLOOK targets conscious consumers and fashion brands interested in sustainable practices.