maison blanche AG

maison blanche AG is a Swiss conscious-luxury fashion label based in Zürich, founded on March 28, 2022.

The brand specializes in conceptual fashion that addresses socio-political issues related to minorities, gender conflicts, feminism, and the LGBTQIA+ community. Led by designer Yannik Zamboni, a winner of the "Making the Cut" design competition, the company emphasizes sustainability with 100% vegan and plastic-free products, aiming for 90% compostable materials and circular production primarily in Portugal. The company offers high-end luxury clothing and accessories, with plans to expand into perfumes, sunglasses, bags, and shoes. Key items include asymmetric bras and the limited-edition "Shirt for Positive Impact," which supports women's shelters. maison blanche AG operates design studios for various fashion-related projects and focuses on research and development of sustainable materials and supply chains. The brand targets a conscious luxury audience and promotes social impact through its initiatives.