Automation library · Lead generation

Qualify Webflow leads and sync high-quality contacts

Started by another system calling it, and works across Gmail and Salesforce. 14 steps, 3 branches: a working afternoon to understand properly.

Medium

14 stepsMedium: a working afternoon
3Branches: places the flow splits
0Loops or waits
2Services it connects to

The flow

Starts it 5Logic 5Service 4

The steps in the order they run, from what starts it.

  1. 1Receive Webflow form submissionWebhookStarts it
  2. 2Normalize and qualify Webflow leadCodeLogic
  3. 3Is the lead safe to sync?IfLogic
  4. 4Find existing Salesforce Lead by emailSalesforceService
  5. 5Respond with validation resultRespond To WebhookStarts it
  6. 6Does this Salesforce Lead already exist?IfLogic
  7. 7Respond when Salesforce lookup failsRespond To WebhookStarts it
  8. 8Update the matching Salesforce LeadSalesforceService
  9. 9Create a new Salesforce LeadSalesforceService
  10. 10Score lead and choose SDR, CS, or Sales inboxCodeLogic
  11. 11Respond when Salesforce write failsRespond To WebhookStarts it
  12. 12Is this a high-quality lead?IfLogic
  13. 13Email high-quality lead to selected inboxGmailService
  14. 14Respond after successful Salesforce syncRespond To WebhookStarts it

How it's built

Starts on
Another system calling it
Steps
14, with 3 branches
Size
Medium: a working afternoon
Connects to
Gmail, Salesforce
Model
None. This is plumbing, not judgement

Questions

What does it need to run?

An n8n account, plus your own Gmail and Salesforce accounts. You connect your own accounts after importing it; none are included.

What starts it?

It starts on another system calling it.

Does it use AI?

No. Every step is fixed logic or a call to a service, so it does the same thing every time.

How long does it take to set up?

Plan an afternoon. 14 steps is enough that you should read each one before running it.

How do I import it?

Copy the workflow, open a new workflow in n8n and paste. The steps appear on the canvas, ready for your own accounts.

Before you run it

Nothing here has been tested by us. It is somebody's working automation, read and described from its own steps. Treat the connections it wants as a list of accounts it will touch, and read the 14 steps before you point it at anything that matters.