Bonnus

Bonnus is a private fintech startup based in Mexico City, founded in 2017 by Gerardo López Santa Ana, Manuel Valdés Sánchez, and Jordi Pérez.

The company specializes in a reward platform that enhances user engagement and customer loyalty for websites and apps through incentivized advertising and digital gift cards. Bonnus operates primarily in the Business/Productivity Software, Marketing and Advertising, and Digital Media sectors, with a focus on Rewardketing. The platform serves both publishers and businesses. For publishers, Bonnus provides tools to monetize apps and websites by incentivizing user actions. For businesses, it offers corporate incentive solutions, including a catalog of digital gift cards from over 80 top brands and custom loyalty programs. Bonnus targets various sectors, including banking, insurance, telecommunications, and fintech, aiming to boost customer fidelity and platform usage in Mexico and Colombia.