United Kingdom · Investor

JamJar Investments

Last cheque observed Jul 2026; 72 cheques on record.

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Deploying nowVC firm

Pre-seedSeedSeries AConsumer Packaged GoodsBrandsB2b2c

Deploying now
55%of best year6cheques in 12 months, 72 on record
Since the last cheque122days00hrs00min00sec
Median round$9.0MCheque size, as they say$100K – $5.0MRounds led1 of 72Sole investor13 roundsMostly inUnited Kingdom, 90%
Pitch JamJar Investments

JamJar Investments highlights

  1. 01

    6 cheques in the last 12 months

  2. 02

    Mostly Venture and Series A: 58% of its rounds

  3. 03

    Sole investor in 13 rounds, median $9.0M

What they do

We love, help & invest in early-stage consumer brands.From their own website
Type
VC firm (from a list, unverified)
Cheque size
$100K – $5.0M as they say
Stages
Pre-seedSeedSeries ASeries B
Sectors
Consumer Packaged GoodsBrandsB2b2c
Based in
London, United Kingdom
Cold pitches
Not stated

The record

Every round we can evidence, newest first72 appearances

  1. 2026

    6 rounds

  2. Jul
    ReformedSeries A · GB$23MWith 1 other
  3. May
    MeatlySeries A · GB · Ventureburn$14MLed
  4. Mar
    TownhouseVenture · GBUndisclosedSole investor
  5. Mar
    YotoVenture · GBUndisclosedWith 4 others
  6. Mar
    Bea FertilityVenture · GBUndisclosedWith 3 others
  7. Feb
    KluraLabsSeries A · GB$11MWith 1 other
  8. 2025

    4 rounds

  9. Oct
    MarleybonesVenture · GB$3.3MWith 1 other
  10. Apr
    XOXO SodaVenture · GB$5.2MWith 1 other
  11. Mar
    YepodaSeries B · DE · Firms' own news pagesUndisclosedWith 1 other
  12. Mar
    LickVenture · GBUndisclosedWith 3 others
  13. 2024

    11 rounds

  14. Nov
    MeatlyVenture · GBUndisclosedSole investor
  15. Oct
    With Nothing UnderneathVenture · GB$3.2MSole investor
  16. Oct
    Urban LegendVenture · GBUndisclosedSole investor
  17. Oct
    YotoDebt · GB$15MWith 3 others
  18. Aug
    Bea FertilityVenture · GBUndisclosedWith 3 others
  19. May
    TineySeries A · GB$9.0MWith 3 others
  20. Apr
    Roots AllotmentsSeed · GB$4.0MWith 2 others
  21. Mar
    VertosaVenture · USUndisclosedSole investor
  22. Mar
    SURI (Sustainable Rituals)Series A · GB$7.7MWith 1 other
  23. Feb
    Lucky SaintVenture · GBUndisclosedWith 1 other
  24. Jan
    Wild CosmeticsVenture · GBUndisclosedWith 1 other
  25. 2023

    8 rounds

  26. Nov
    RunnaSeed · GB$6.3MWith 2 others
  27. Oct
    Flash PackVenture · GB$6.1MSole investor
  28. May
    BabylonDebt · GB$35MWith 1 other
  29. Mar
    RESIGB$3.6MWith 1 other
  30. Mar
    PatchSeed · AU$3.7MWith 2 others
  31. Feb
    Skin + MeSeries B · GB$12MWith 1 other
  32. Jan
    TownhouseVenture · GB$9.0MSole investor
  33. Jan
    OntoDebt · GB$124MWith 2 others
  34. 2022

    11 rounds

  35. Nov
    Immersive GameboxDebt · GB$20MWith 2 others
  36. Nov
    BricklaneVenture · GBUndisclosedWith 2 others
  37. Nov
    FarewillCrowdfunding · GB$3.0MWith 3 others
  38. Sept
    CuureSeries A · FR$10MWith 3 others
  39. May
    MQubeSeries A · GB$11MWith 4 others
  40. May
    LollipopSeed · GB$6.2MWith 3 others
  41. Apr
    Simba SleepVenture · GBUndisclosedWith 1 other
  42. Mar
    ONE FIITCrowdfunding · GB$1.3MWith 2 others
  43. Feb
    PapierSeries C · GB$50MWith 3 others
  44. Jan
    Generation HomeDebt · GB$1.3BWith 3 others
  45. Jan
    theUp.coSeries A · GB$9.5MSole investor

An announcement gives the size of the round, not the size of this investor's cheque: the only rounds that imply a cheque are those where they were the sole named investor.

The team

We hold 6 people at this firm from the lists this database was built from: a weaker source than the filings, since a list does not say when a title ended. Login to see them.

Who backs their funds

1 LP on record in JamJar Investments's funds

Funds
1

The institutions that put money into its funds, which the firm then invests in companies.Source: an LP list.

Who they invest alongside

The investors most often in the same rounds as JamJar Investments. A count of rooms they were both in, not a relationship either has claimed.

Index VenturesVC firm8rounds togetherOctopus VenturesVC firm6rounds togetherFelix CapitalVC firm4rounds together7percent VenturesVC firm3rounds togetherActive PartnersVC firm3rounds togetherGoogle VenturesCorporate VC3rounds togetherHoxton VenturesAngel network3rounds togetherLocalGlobeVC firm3rounds togetherOryx FundVC firm3rounds togetherActon CapitalVC firm2rounds togetherBarclays Corporate BankingInvestment firm2rounds togetherBarclays VenturesCorporate VC2rounds together

Recently backed

The latest companies JamJar Investments put money into.

Reformed$23M · Jul 2026Meatly$14M · May 2026TownhouseMar 2026YotoMar 2026KluraLabs$11M · Feb 2026Marleybones$3.3M · Oct 2025

Books by the people here

One book written by people at JamJar Investments: Richard Reed.

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Mentioned on podcasts

Episodes that name JamJar Investments in their description, not their title.

Quick answers about JamJar Investments

What does JamJar Investments invest in?

JamJar Investments invests most often at Venture and Series A (58% of the rounds on record), in sectors such as Consumer Packaged Goods, Brands and B2b2c.

How active is JamJar Investments?

72 investments on record, 6 of them in the last 12 months, and it led 1. The most recent was in Jul 2026.

What has JamJar Investments invested in recently?

Its most recent investments on record: Reformed (Series A, Jul 2026), Meatly (Series A, May 2026) and Townhouse (Venture, Mar 2026).

How big are JamJar Investments's cheques?

The median round it joins is $9.0M. It says it writes cheques of $100K to $5.0M.

Does JamJar Investments lead rounds?

Sometimes: it led 1 of its 72 investments on record (1%).

Where does JamJar Investments invest?

Most of the companies it backs are in the United Kingdom (90%).

Is JamJar Investments investing now?

Yes: it is actively investing, with 6 investments in the last 12 months.

Who does JamJar Investments invest alongside?

Most often Index Ventures (8 rounds together), Octopus Ventures (6 rounds together) and Felix Capital (4 rounds together).

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Built from the rounds we watched, its filings and its own website, refreshed every night. How we count · Report a correction · Is this your firm? Claim it