Top list · London
38 consumer Goods startups in London have raised money in rounds we track. These are the 38 that have raised the most, $230M between them.
KatKin is a London-based pet health company that specializes in fresh, personalized cat food.
Founded 2019London, United Kingdom$50Mlast round Dec 2025SportPursuit is the UK’s first online private-sale sports website, established in 2011 and based in London.
Founded 2011London, United Kingdom$32Mlast round Nov 2015Opply is an AI-powered supply chain and procurement platform based in London, United Kingdom.
Founded 2021London, United Kingdom$23Mlast round Oct 2026Big Potato is a board games company that's as versatile as its vegetable namesake.
Founded -London, United Kingdom$22Mlast round Aug 2025Meatly is a London-based biotechnology startup that specializes in cultivated meat specifically designed for pets.
Founded 2022London, United Kingdom$14Mlast round May 2026Untamed provides cat foods.
Founded 2019London, United Kingdom$13Mlast round Apr 2025Creature Comforts is an independent, vet-run veterinary services company with twelve clinics in London and one in St Albans, Hertfordshire.
Founded 2022London, United Kingdom$8.5Mlast round Oct 2023Bower Collective is a UK-based certified B Corp focused on eliminating single-use plastic waste.
Founded 2019London, United Kingdom$5.9Mlast round Mar 2025Mayku is a London-based hardware startup founded in 2015, focused on making manufacturing accessible through desktop tools.
Founded 2015London, United Kingdom$5.7Mlast round Feb 2025Astley Clarke is a British luxury jewellery brand founded in London in 2006 by Bec Astley Clarke.
Founded 2006London, United Kingdom$5.5Mlast round Jun 2008Fabacus is a London-based technology company founded in 2016, specializing in Data-As-A-Service (DaaS) solutions for the brand licensing, retail, manufacturing,
Founded 2016London, United Kingdom$5.4Mlast round Feb 2023HEAT is a luxury fashion mystery-box retailer operating in the UK and US under the legal entity Box of Heat Limited.
Founded 2019London, United Kingdom$5.0Mlast round Jan 2022Marleybones dog dining makes Pantry Fresh® dog food with real meat, veggies, superfoods and gut-friendly prebiotics.
Founded 2020London, United Kingdom$4.8Mlast round Oct 2025SunGod is a British performance eyewear brand founded in 2013, dedicated to the mission of "See Better." The company, headquartered in Bedford with additional l
Founded 2013London, United Kingdom$4.1Mlast round Oct 2024Bringing dash of sunshine to life's messiest moments - think periods, pees and pleasure with funny, feminist and fierce energy.
Founded 2017London, United Kingdom$4.1Mlast round Sept 2025OnBuy is a UK-based online marketplace founded in 2014 by Cas Paton.
Founded 2016London, United Kingdom$3.9Mlast round Nov 2023Happity is the largest digital marketplace in the UK focused on connecting parents with local baby, toddler, and prenatal classes.
Founded 2016London, United Kingdom$2.7Mlast round Sept 2026Wype is a London-based wellness brand focused on personal hygiene and "bottom care." Founded in 2019 by Giorgia Granata and Eli Khrapko, Wype addresses the need
Founded 2019London, United Kingdom$2.6Mlast round Apr 2026Chic by Choice is a fashion rental startup founded in 2014 in Portugal.
Founded 2014London, United Kingdom$2.1Mlast round Nov 2015Where The Pancakes Are is a London-based all-day pancake restaurant brand founded in 2015.
Founded 2015London, United Kingdom$1.9Mlast round May 2024Roomix is a one-stop DIY platform, making home projects painless through tailored project kits and content.
Founded 2021London, United Kingdom$1.9Mlast round May 2026Wholyme is a London-based private wellness company founded in 2018 by Celine Ivari and Quitterie de Rivoyre.
Founded 2018London, United Kingdom$1.8Mlast round Oct 2024OceanSaver is a UK-based eco-friendly cleaning brand founded in 2018 by John Buitekant.
Founded 2018London, United Kingdom$1.5Mlast round Sept 2024Monica Vinader is a British contemporary jewelry brand known for its "demi-fine" or "affordable luxury" pieces.
Founded 2002London, United Kingdom$1.4Mlast round Mar 2023ReBorn Homewares is a UK-based sustainable manufacturing company founded in June 2022 by Brian Walmsley.
Founded 2022London, United Kingdom$1.2Mlast round Nov 2024The sustainable platform that makes it easy for conscious consumers to find verified sustainable products.
Founded 2018London, United Kingdom$1.1Mlast round Dec 2024Pure Earth Collection is a UK-based, women-owned and mother-led company dedicated to creating natural, non-toxic, and biodegradable products for children and families.
Founded 2017London, United Kingdom$905Klast round Sept 2025Carifit is a London-based company focused on babywearing fitness and wellbeing.
Founded 2016London, United Kingdom$616Klast round May 2022Vulpine is a UK-based company that specializes in stylish, high-performance urban cycling apparel suitable for both on-bike and off-bike use.
Founded 2012London, United Kingdom$577Klast round Oct 2015St Giles is a niche luxury fragrance brand born in the heart of London.
Founded 2015London, United Kingdom$567Klast round Dec 2022cheesegeek develops, supplies, and sells cheese products online.
Founded 2017London, United Kingdom$520Klast round Nov 2023OurPetsLife is a Manchester-based pet care company founded in 2018, specializing in innovative and health-oriented products for dogs and cats.
Founded 2018London, United Kingdom$388Klast round Mar 2025salesBeat is an AI-driven sales intelligence platform founded in 2019, specializing in predicting consumer buying behavior within the Fast-Moving Consumer Goods
Founded 2019London, United Kingdom$317Klast round Nov 2020MAAREE is a UK-based women's sportswear brand that specializes in high-performance sports bras and related apparel.
Founded 2016London, United Kingdom$306Klast round Jan 2025Cozmo is a modular furniture brand that focuses on customizable sofas, armchairs, beds, and accessories tailored for adaptable living spaces.
Founded 2021London, United Kingdom$298Klast round Mar 2025Tidy Books designs award-winning storage products for kids.
Founded 2004London, United Kingdom$160Klast round Feb 2014Callaly is a London-based feminine care company founded in 2014 by gynaecologist Alex Hooi and fashion industry veteran Ewa Radziwon.
Founded 2014London, United Kingdom$84Klast round Nov 2021Good Club is a Zero Waste supermarket that offers different brands and sells groceries in reusable packaging.
Founded 2017London, United Kingdom$59Klast round Jul 2023Companies whose funding rounds we classed in this sector, ranked by the total they have raised in rounds we hold. Nobody pays to be on a list.
Open any company for its rounds and investors, or search the investors who back consumer Goods startups in London in the app, with filters, lists and exports.
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DConsumer Goods startups in the United States352 companies · $5.8B
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MMConsumer Goods startups in the United Kingdom85 companies · $1.2B
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DConsumer Goods startups that raised in 202666 companies · $2.8B in 2026TC
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TSConsumer Goods startups founded in 201964 companies · $916M
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VConsumer Goods startups founded in 202054 companies · $712M
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BGConsumer Goods startups in New York49 companies · $1.8B
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SConsumer Goods startups founded in 202138 companies · $479M
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PDStartups in London3,521 companies · $51B
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UAI startups in London479 companies · $18B
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FIT Services startups in London400 companies · $3.0B
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SHealth startups in London300 companies · $9.9B
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RFinancial Services startups in London282 companies · $22B
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MHealthcare startups in London191 companies · $6.9B
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CFintech startups in London166 companies · $15B
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EBig Data & Analytics startups in London164 companies · $3.3B