Top list · Worldwide
Consumer Goods startups founded in 2021
38 consumer Goods startups founded in 2021 have raised money in rounds we track. These are the 38 that have raised the most, $479M between them, with the United States the most common home.
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Foundry BrandsFoundry Brands is a platform that supports and acquires online brands.Foundry Brands is a platform that supports and acquires online brands.
Founded 2021Dallas, United States$100Mlast round Jul 2021 - 2
VermillionVermillion sells cosmetics, jewelry, gifts, and home decor items and specializes in installing furniture.Vermillion sells cosmetics, jewelry, gifts, and home decor items and specializes in installing furniture.
Founded 2021United States$84Mlast round Dec 2014 - 3
SupertailsSupertails is a comprehensive pet care platform based in Bengaluru, India, founded in June 2021 by Varun Sadana, Aman Tekriwal, and Vineet Khanna.Supertails is a comprehensive pet care platform based in Bengaluru, India, founded in June 2021 by Varun Sadana, Aman Tekriwal, and Vineet Khanna.
Founded 2021Bengaluru, India$60Mlast round Jun 2026 - 4
GravitiqGravitiq is a healthcare brand aggregator that focuses on acquiring, building, and scaling health, wellness, and beauty e-commerce brands.Gravitiq is a healthcare brand aggregator that focuses on acquiring, building, and scaling health, wellness, and beauty e-commerce brands.
Founded 2021New York, United Kingdom$55Mlast round Aug 2022 - 5
OpplyOpply is an AI-powered supply chain and procurement platform based in London, United Kingdom.Opply is an AI-powered supply chain and procurement platform based in London, United Kingdom.
Founded 2021London, United Kingdom$23Mlast round Oct 2026 - 6
CanalCanal is a distributed commerce platform that facilitates the retail or purchase of any product online.Canal is a distributed commerce platform that facilitates the retail or purchase of any product online.
Founded 2021San Francisco, United States$23Mlast round Mar 2022 - 7
DalmaDalma is a digital pet insurance provider based in France, now serving the German market since October 2023.Dalma is a digital pet insurance provider based in France, now serving the German market since October 2023.
Founded 2021Paris, France$22Mlast round Mar 2025 - 8
Koala HealthKoala Health is a digital pet health company based in Boston, Massachusetts, founded in 2021.Koala Health is a digital pet health company based in Boston, Massachusetts, founded in 2021.
Founded 2021Boston, United States$20Mlast round May 2025 - 9
EcoSoul HomeEcoSoul is a company that creates bio-based and organic home items.EcoSoul is a company that creates bio-based and organic home items.
Founded 2021Bellevue, United States$17Mlast round Sept 2025 - 10
MaudeMaude is a marketing firm that offers storytelling and digital strategy services.Maude is a marketing firm that offers storytelling and digital strategy services.
Founded 2021United States$17Mlast round Nov 2024 - 11
WEE marketplaceWEE is a UAE-based online marketplace offering a wide selection of goods with fast delivery and a 14-day free return policy.WEE is a UAE-based online marketplace offering a wide selection of goods with fast delivery and a 14-day free return policy.
Founded 2021Dubai, United Arab Emirates$12Mlast round Apr 2024 - 12VacationVacation manufactures sunscreen products that are intended to protect the skin.
Vacation manufactures sunscreen products that are intended to protect the skin.
Founded 2021United States$6.0Mlast round Mar 2026 - 13
OstreaOstrea is a French climate-tech startup founded in 2020, specializing in the production of a high-performance, low-carbon material made from upcycled seashells,Ostrea is a French climate-tech startup founded in 2020, specializing in the production of a high-performance, low-carbon material made from upcycled seashells,
Founded 2021Thorigne-Fouillard, France$5.4Mlast round Mar 2025 - 14
Equip SportEquip Sport offers self-service lockers for premium sports rental.Equip Sport offers self-service lockers for premium sports rental.
Founded 2021Rolle, Switzerland$5.2Mlast round Sept 2022 - 15
VestalisVestalis is a French company that specializes in personalized interior furnishing and rental services for property owners.Vestalis is a French company that specializes in personalized interior furnishing and rental services for property owners.
Founded 2021Paris, France$3.8Mlast round Jun 2023 - 16
StarcartStarcart is a Finnish e-commerce technology company founded in 2021 and based in Helsinki.Starcart is a Finnish e-commerce technology company founded in 2021 and based in Helsinki.
Founded 2021Helsinki, Finland$3.4Mlast round Aug 2023 - 17
Voyage FoodsVoyage Foods is a food technology company making delicious, sustainable and accessible foods that are better for people and the planet.Voyage Foods is a food technology company making delicious, sustainable and accessible foods that are better for people and the planet.
Founded 2021Oakland, United States$3.3Mlast round Dec 2025 - 18
Interior Teacher완벽한 선택을 위해, 내 집에 어울리는 가구와 공간을 3D로 먼저 경험하세요.완벽한 선택을 위해, 내 집에 어울리는 가구와 공간을 3D로 먼저 경험하세요.
Founded 2021South Korea$2.8Mlast round Jan 2023 - 19
RoomixRoomix is a one-stop DIY platform, making home projects painless through tailored project kits and content.Roomix is a one-stop DIY platform, making home projects painless through tailored project kits and content.
Founded 2021London, United Kingdom$1.9Mlast round May 2026 - 20
Sunday DesignSunday Design is a global furniture and home decor brand based in New Delhi, India, founded in 2021.Sunday Design is a global furniture and home decor brand based in New Delhi, India, founded in 2021.
Founded 2021New Delhi, India$1.6Mlast round Aug 2022 - 21
Food for JoeFood for Joe is a Barcelona-based pet wellness foodtech startup founded in 2021.Food for Joe is a Barcelona-based pet wellness foodtech startup founded in 2021.
Founded 2021Barcelona, Spain$1.5Mlast round Aug 2022 - 22
CharacterWe match you with people that you click with based on a whole range of questions.We match you with people that you click with based on a whole range of questions.
Founded 2021Berlin, United States$1.5Mlast round May 2023 - 23
VillieVillie is a technology startup based in Atlanta, Georgia, founded in 2021.Villie is a technology startup based in Atlanta, Georgia, founded in 2021.
Founded 2021Atlanta, United States$1.4Mlast round Mar 2024 - 24
123 Baby Box123 Baby Box is a direct-to-consumer subscription service that delivers curated monthly packages of baby products tailored to children from birth to age three.123 Baby Box is a direct-to-consumer subscription service that delivers curated monthly packages of baby products tailored to children from birth to age three.
Founded 2021Irvine, United States$1.2Mlast round Mar 2023 - 25
ENNAIALuxury Home Decor & Design, with a strong emphasis on innovative materials and technology.Luxury Home Decor & Design, with a strong emphasis on innovative materials and technology.
Founded 2021Delaware, United States$1.2Mlast round Jun 2023 - 26
LimpidLIMPID is an internet company with a small team, offering services that are not explicitly stated.LIMPID is an internet company with a small team, offering services that are not explicitly stated.
Founded 2021Ukraine$1.1Mlast round Jun 2025 - 27
Biombiom is a consumer cleaning brand dedicated to making cleaning easy and enjoyable.biom is a consumer cleaning brand dedicated to making cleaning easy and enjoyable.
Founded 2021Charleston, United States$1.0Mlast round Jan 2022 - 28
FeteFaith-inspired Home Décor and Accessories BrandFaith-inspired Home Décor and Accessories Brand
Founded 2021Sheung Wan, Hong Kong SAR China$1.0Mlast round Mar 2022 - 29
RomanSiveVisit https://www.romansive.com/en to learn more.Visit https://www.romansive.com/en to learn more.
Founded 2021Seoul, South Korea$577Klast round Jun 2024 - 30
Baby BooBaby Boo is a natural and organic cosmetics brand dedicated to providing care products for babies, children, and families.Baby Boo is a natural and organic cosmetics brand dedicated to providing care products for babies, children, and families.
Founded 2021Belgrade, Serbia$533Klast round Nov 2024 - 31
Taste ItWe partner with local farmers to offer ultra-fresh produce at affordable prices.We partner with local farmers to offer ultra-fresh produce at affordable prices.
Founded 2021Madrid, Spain$308Klast round Aug 2021 - 32
CozmoCozmo is a modular furniture brand that focuses on customizable sofas, armchairs, beds, and accessories tailored for adaptable living spaces.Cozmo is a modular furniture brand that focuses on customizable sofas, armchairs, beds, and accessories tailored for adaptable living spaces.
Founded 2021London, United Kingdom$298Klast round Mar 2025 - 33
KinmetrixKinmetrix Arc is revolutionizing athletic performance with cutting-edge technology designed to enhance training and recovery.Kinmetrix Arc is revolutionizing athletic performance with cutting-edge technology designed to enhance training and recovery.
Founded 2021Sudbury, Canada$250Klast round May 2024 - 34
PACT OutdoorsPACT Outdoors is an outdoor products company located in Crested Butte, Colorado.PACT Outdoors is an outdoor products company located in Crested Butte, Colorado.
Founded 2021Crested Butte, United States$250Klast round May 2023 - 35
PluflPlufl operates as a company that sells dog beds for humans.Plufl operates as a company that sells dog beds for humans.
Founded 2021Seattle, United States$200Klast round Oct 2022 - 36Fluttre-commerce, direct to consumer
e-commerce, direct to consumer
Founded 2021United Kingdom$170Klast round Aug 2014 - 37
JoyletJoyLet was a Washington, D.C.-based startup founded by Natalie Poston and Alli, focusing on a marketplace for premium baby gear and toddler toy rental subscriptions.JoyLet was a Washington, D.C.-based startup founded by Natalie Poston and Alli, focusing on a marketplace for premium baby gear and toddler toy rental subscriptions.
Founded 2021Washington, United States$20Klast round Nov 2023 - 38
Bundle x JoyBundle x Joy is a consumer goods company on a mission to deliver convenience, curation, and community to every pet person.Bundle x Joy is a consumer goods company on a mission to deliver convenience, curation, and community to every pet person.
Founded 2021Glendale, United States$20Klast round May 2024
Dallas, United States
Bengaluru, India
New York, United Kingdom
Paris, France
Dubai, United Arab Emirates
Rolle, Switzerland
Helsinki, Finland
South Korea
Barcelona, Spain
Ukraine
Sheung Wan, Hong Kong SAR China
Belgrade, Serbia
Sudbury, CanadaCompanies founded in 2021 whose funding rounds we classed in this sector, ranked by the total they have raised in rounds we hold. Nobody pays to be on a list.
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DConsumer Goods startups in the United States352 companies · $5.8B
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MMConsumer Goods startups in the United Kingdom85 companies · $1.2B
GEFDConsumer Goods startups that raised in 202666 companies · $2.8B in 2026TC
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TSConsumer Goods startups founded in 201964 companies · $916M
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VConsumer Goods startups founded in 202054 companies · $712MMMHD
BGConsumer Goods startups in New York49 companies · $1.8B
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SOConsumer Goods startups in London38 companies · $230MMore lists worldwide
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RPHealth startups worldwide12,811 companies · $81B
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XAI startups worldwide10,238 companies · $830BGVVRPBiotech startups worldwide7,127 companies · $70B
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FTBig data startups worldwide3,812 companies · $220BAF
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SFintech startups worldwide3,200 companies · $94BOABAI startups that raised in 20262,922 companies · $540B in 2026FT
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PEnergy providers startups worldwide2,808 companies · $152B
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OMarketing tech startups worldwide2,728 companies · $28B