Just Vertical

Just Vertical is a Canadian indoor vertical hydroponic farming company founded in 2017.

Based in Etobicoke, Toronto, it focuses on creating innovative solutions that allow individuals and commercial clients to grow fresh herbs, leafy greens, and vegetables at home without soil, pesticides, or excessive water usage. The company aims to eliminate food insecurity by empowering people to grow their own food locally. The product lineup includes the AVA modular hydroponic unit for suburban homeowners, the compact EVE Tower for urban dwellers, and the Eco Living Green Wall for advanced home growers or small commercial use. Just Vertical also offers custom-mixed nutrients, pre-packaged seed pods, and a subscription service for continuous harvesting. Their systems feature built-in LED lighting and automated watering, making indoor gardening accessible and efficient. With a commitment to sustainability, Just Vertical serves both personal and commercial markets, promoting year-round food production and reducing reliance on traditional farming methods.