Feel

Feel is a UK-based digital health and wellness startup founded in 2019 by Boris Hodakel.

The company aims to disrupt the nutritional supplement market by offering clean, science-led, and sustainable products. Headquartered in London, Feel focuses on empowering individuals to enhance their well-being through high-performing, clinically-backed supplements. Feel provides a wide range of nutritional supplements and functional foods that support various health domains, including inner wellness and outer wellness. Their product offerings include vegan collagen, supplements for energy, mood, brain function, and more, all designed to meet the needs of health-conscious consumers. The company operates on a direct-to-consumer model with a subscription service, making wellness products easily accessible. Feel's products are recommended by nutritionists and backed by clinical research, ensuring transparency and efficacy for those looking to improve their overall health.