Auro

Auro is a London-based fitness and wellness technology company founded in 2017.

It operates under Flexible Fitness Technologies Limited and offers a mobile app designed as an audio personal trainer. The app provides guided workouts and wellness sessions that users can access anytime and anywhere. Auro features motivational audio workouts led by expert trainers, covering a variety of fitness categories such as HIIT, strength training, yoga, and meditation. The app includes personalized audio coaching, training plans, and metrics tracking for heart rate and calories. It integrates with over 20 devices for real-time progress monitoring and regularly adds new classes to its offerings. The company's mission is to make fitness experiences awesome, accessible, and affordable. Auro aims to break down barriers to wellness by providing access to expert trainers and personalized guidance, catering to individual consumers seeking guided fitness and wellness content.