Company Directory / Software Development

TRAY logo

PrivateFor profitSoftware DevelopmentCoral Gables, Florida, United States

TRAY

TRAY® is a complete point of sale system for the enterprise that specializes in self-service ordering.

Founded
2013
13 years ago
Staff
51-100
82 on LinkedIn
Followers
4k
on LinkedIn
Funding
$6.8M
as listed, USD

TRAY: Entirely better POS TRAY is an enterprise powerful POS for full service and fast casual restaurants. It’s cloud first technology combined with Android in the local stores uniquely allows TRAY to work on new hardware OR convert old windows machines into something entirely better. This low to no Cap Ex technology is a game changer for restaurant systems seeking to update technology sooner and invest in modern technologies with the savings, like table-side ordering. This is why TRAY is the deployed POS by… Read all

TRAY: Entirely better POS TRAY is an enterprise powerful POS for full service and fast casual restaurants. It’s cloud first technology combined with Android in the local stores uniquely allows TRAY to work on new hardware OR convert old windows machines into something entirely better. This low to no Cap Ex technology is a game changer for restaurant systems seeking to update technology sooner and invest in modern technologies with the savings, like table-side ordering. This is why TRAY is the deployed POS by Dine Brands Global in IHOP with over 20,000 tableside ordering tablets deployed, and counting. TRAY is omni-channel taking orders for drive-thru, counter, tableside, online, kiosk and through third parties. It routes everything to its own powerful KDS or your KDS of choice. TRAY is card processing agnostic and “plays nice” with others through powerful APIs. Its installation and support services are unparalleled and flexible to offer a little or total enterprise system services. When you need a powerful, cutting-edge technology that’s enterprise scalable and Cap Ex friendly turn to TRAY. The entirely better POS.

Set against six million companies

Size

1-1011-5051-100101-250251-500501-10001k-5k5k-10k10k+

51-100 people: larger than 75% of companies with a size listed. 82 people list it on LinkedIn.

Age

201319002026

13 years old.

Reach

Website ranked #3,950,878 in the world for traffic, about 3k visits a month. 4,454 followers on LinkedIn.

What it does

Loyalty ProgramsMobileMobile PaymentsPoint of SaleSaaSSoftwareMobile OrderingSelf ServicePoint of SaleSaaS POSRestaurant TechnologyAndroid SoftwareSaaSCould POSRestaurant POSRestaurant Cloud POSServer HandheldsKitchen Display Systems

Funding, as listed

$6.8M raised in total

  • Rounds5
  • LatestSeed, Aug 2019
  • Latest amountUSD 5,000,000
  • Investors5, 2 leading

What the source datasets report. We have not watched these rounds ourselves.

FoundersPeter Kellis
Apps2

Every detail we hold

Everything the source datasets list about TRAY, field by field. Contact details are held but never shown.

The company

Name
TRAY
Type
For profit
Status
Private
Founded
2013
Founders
Peter Kellis
Industry
Software Development
Categories
Loyalty Programs, Mobile, Mobile Payments, Point of Sale, SaaS, Software
Specialities
Mobile Ordering, Self Service, Point of Sale, SaaS POS, Restaurant Technology, Android Software, SaaS, Could POS, Restaurant POS, Restaurant Cloud POS, Server Handhelds, Kitchen Display Systems, POS

Where

City
Coral Gables
Region
Florida
Country
United States
Markets
Greater Los Angeles Area, West Coast, Western US

Size and reach

Staff band
51-100
People on LinkedIn
82
LinkedIn followers
4,454
Web traffic rank
#3,950,878
Monthly web visits
2,804
Apps
2

Funding, as listed

Total
$6,750,000 USD
Rounds
5
Latest round
Seed
Latest round date
Aug 2019
Latest amount
5,000,000 USD
Investors
5
Lead investors
2
Listing status
private

About this record

Sources
Crunchbase, LinkedIn
Last imported
Sept 2026

Companies like it

Software Development in United States.

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From the company datasets we hold (Crunchbase, LinkedIn and Apollo listings), as listed there; 1,637,054 companies in United States and 5,926,251 in all. We hold no contact details for public display. Correct this, or ask for it to be removed.