United States · Series D startup

Who invested in Brand Affinity Technologies

2 rounds we have observed, with the 7 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Funding summaryUpdated 26 Oct 2026

$28Mraised across 2 rounds since 2010, from 2 sources

$20MSeries C$7.5MSeries D
Latest round
Series D, $7.5MMay 2012
Biggest round
$20MSeries C · Aug 2010
Investors
7
See who backed them

The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

20112012
$20MSeries C$7.5MSeries D
First round
Series C, $20M
Aug 2010
Biggest round
$20M
Series C · Aug 2010
Between rounds
20 months
from the last two

The rounds

  1. May 2012
    Series D$7.5M1 new4 returning

    Reported by finsmes.comSEC filing: $4.6M sold, first sale Dec 2011

  2. Aug 2010
    Series C$20M6 new

    Reported by paidcontent.orgSEC filing: $22M sold, first sale Aug 2010

Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

Everyone who backed them

Declaration PartnersFamily office2rounds
Miramar VenturesVC firm2rounds
Fulcrum VenturesGrowth equity2rounds
RimLight CapitalGrowth equity2rounds
Ad Pepper Media GroupInvestment firm1round
CGI Opportunity Fund IIno record of our own yet1round

Missing a round, or an investor who was in one? Tell us.

Quick answers about Brand Affinity Technologies

Who invested in Brand Affinity Technologies?

Brand Affinity Technologies's investors include Declaration Partners, Miramar Ventures, Fulcrum Ventures, RimLight Capital and Matthew Pritzker Company, and 2 more on record.

How much has Brand Affinity Technologies raised?

Brand Affinity Technologies has raised $28M across 2 rounds since 2010.

When did Brand Affinity Technologies last raise?

Brand Affinity Technologies's most recent round was a Series D of $7.5M in May 2012.

What was Brand Affinity Technologies's biggest round?

Brand Affinity Technologies's largest round on record is $20M (Series C), in Aug 2010.

Who backed Brand Affinity Technologies first?

Brand Affinity Technologies's first round on record, in Aug 2010, was backed by Declaration Partners, Miramar Ventures and Fulcrum Ventures and 3 others.

What stage is Brand Affinity Technologies at?

Brand Affinity Technologies's latest named round is a Series D, in May 2012.

Where is Brand Affinity Technologies based?

Brand Affinity Technologies is based in the United States.

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