Automation library · Lead generation

Clean and deduplicate Webflow leads with HubSpot

Started by another system calling it, and works across HubSpot and Salesforce. 9 steps, 3 branches: a working afternoon to understand properly.

Medium

9 stepsMedium: a working afternoon
3Branches: places the flow splits
0Loops or waits
2Services it connects to

The flow

Starts it 1Logic 4Service 4

The steps in the order they run, from what starts it.

  1. 1Receive Webflow Form SubmissionWebhookStarts it
  2. 2Normalize and Score Lead QualityCodeLogic
  3. 3Continue Only with Accepted LeadsIfLogic
  4. 4Route Lead to HubSpot or SalesforceIfLogic
  5. 5Upsert HubSpot Contact by EmailHubspotService
  6. 6Find Salesforce Lead by EmailSalesforceService
  7. 7Salesforce Lead Already ExistsIfLogic
  8. 8Update Existing Salesforce LeadSalesforceService
  9. 9Create New Salesforce LeadSalesforceService

How it's built

Starts on
Another system calling it
Steps
9, with 3 branches
Size
Medium: a working afternoon
Connects to
HubSpot, Salesforce
Model
None. This is plumbing, not judgement

Questions

What does it need to run?

An n8n account, plus your own HubSpot and Salesforce accounts. You connect your own accounts after importing it; none are included.

What starts it?

It starts on another system calling it.

Does it use AI?

No. Every step is fixed logic or a call to a service, so it does the same thing every time.

How long does it take to set up?

Plan an afternoon. 9 steps is enough that you should read each one before running it.

How do I import it?

Copy the workflow, open a new workflow in n8n and paste. The steps appear on the canvas, ready for your own accounts.

Before you run it

Nothing here has been tested by us. It is somebody's working automation, read and described from its own steps. Treat the connections it wants as a list of accounts it will touch, and read the 9 steps before you point it at anything that matters.