WISE

WISE (Wise Trail Running) is a French brand dedicated to sustainable apparel, accessories, and equipment for trail and ultra runners.

The company focuses on creating high-performance gear that is eco-friendly and tested on challenging terrains, such as the Mont Blanc trails. Founded with a vision for "pure trail clothing that doesn't harm the planet," WISE has gained recognition among ultra-runners and recently secured €3 million to support its international growth. The brand offers a range of ultra running equipment designed for durability and comfort over long distances. Key features include free delivery on orders over €50, a 30-day trial period for returns, and free repairs for up to one year after purchase. WISE also provides size exchanges within 48 hours. Through its "Into the WISE" blog, the company shares insights and articles written by ultra-runners, focusing on gear evolution and quality commitments.