uppercase

uppercase is a design-first, environmentally conscious D2C travel gear brand founded in 2021 in Bengaluru, with additional operations in Mumbai.

The company specializes in handcrafted, eco-friendly luggage and accessories made from recycled materials, catering to fashion-forward, socially active young customers who value sustainability. Operating under Acefour Accessories Pvt. Ltd., uppercase emphasizes sustainability and recycling in its mission. The brand offers a range of products, including soft and hard luggage, backpacks, duffels, and travel bags, all crafted in India and GRS certified. Their items are designed with features like water-repellent materials and are priced between Rs 3,500 and 5,000. With a retail presence that includes six Exclusive Brand Outlets and over 2,000 general trade stores across 653 Indian cities, uppercase also sells through its D2C website and major platforms like Amazon and Flipkart. The company aims for significant growth, targeting ₹250 crore in revenue within two years.