United Kingdom · Marketing & advertising startup

Two Circles

Two Circles is an international sports and entertainment marketing agency founded in 2011, headquartered in London.

Funding reportedLast round: Venture (Round not Specified)

Marketing & advertisingLondon, United Kingdom

About Two Circles

Two Circles is an international sports and entertainment marketing agency founded in 2011, headquartered in London.

The company specializes in data-driven strategies to help sports organizations grow their audiences and revenues by understanding fan behavior. With 13 offices worldwide, Two Circles manages billions of fan data interactions for over 950 clients, including major leagues like the NFL, Premier League, and FIFA. The agency offers a range of services focused on audience and revenue growth, commercial strategy, rights management, and data technology. Their proprietary data analytics platform provides insights into fan behavior and sentiment, helping clients optimize their marketing efforts and enhance engagement. Two Circles also designs tailored content and digital marketing strategies to support its partners in achieving their commercial goals.

What company datasets say Two Circles raised

Funding, as reported

Reported in all357.5Min the source's currency
Last roundVenture (Round not Specified)
Last round size317.5M
Last round dateSept 2024

Funding filed with regulators

Two Circles filed 4 raises, $130M in all. Filings say how much was sold and to how many investors; they never name the investors.

  1. Dec 2024$33MUK share allotment
  2. Oct 2024$95MUK share allotment
  3. Mar 2024$1.4MUK share allotment
  4. Jul 2021$1.3MUK share allotment

On a portfolio page

Investors who name them

Each firm lists Two Circles on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

The company, in detail

What they build

Known for

sports marketing analyticsmanagement consultingfan segmentationsocial media engagementconsumersfan behavior insightssports sponsorship activationsponsorship revenuetargeted marketing campaignssports digital strategysports fan engagement toolsfan engagement campaignsfan analytics platformsports digital transformationstrategy developmentfan engagement strategies

Built with from their website

Microsoft Azure MonitorGitHub ActionsGoogle MapsAzure DevopsJira Service ManagementAdobe Marketo EngageDockerAmazon SESAmazon DynamoDBGoogle Tag Manager

+8 more

Salesforce Service CloudDriftMicrosoft Copilot StudioAdobe Experience PlatformOneTrust Tech Risk & ComplianceTableauMicrosoft Defender for Endpointdbt

Sector
Marketing & advertising
Industry code
NAICS 54161, 541810, 71121, SIC 7389, 7311, 7941
Region
England
Part of
Charterhouse Capital Partners
Revenue
54M a year, as listed
Full record
Every detail in the company directory

Marketing & advertising in United Kingdom

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