Supermetrics

Supermetrics is a Finnish software company that specializes in marketing intelligence technology.

Founded in 2013, it has grown to serve over 200,000 organizations across 120 countries. The company is headquartered in Helsinki, Finland, with additional offices in Dublin, Singapore, Vilnius, Amsterdam, and Melbourne. Supermetrics employs around 350–360 people and has achieved profitability, raising $51.3 million in funding. The core offering is the Supermetrics Marketing Intelligence Platform, an AI-powered, no-code solution that automates the collection, transformation, and delivery of marketing data from over 100 sources, including advertising platforms, analytics tools, and social media. This platform enables users to integrate data seamlessly into various analytics destinations like Google Sheets, BigQuery, and Tableau. Supermetrics focuses on making marketing data accessible for non-technical users, allowing them to analyze and report data efficiently without needing coding skills.