Rooster

Rooster is a UK-based company that offers a car insurance and car-ownership app designed for car owners.

It positions itself as a "super app" focused on helping safe drivers save money and simplify the car ownership experience. Rooster provides usage-based and personalized car insurance, allowing users to download the app and have their driving behavior monitored for a few weeks to determine insurance pricing. The app includes a range of services such as car insurance, breakdown cover, vehicle-related savings, and tools for managing car ownership, including assistance with MOTs, servicing, repairs, and parking. Rooster collaborates with multiple insurance partners, including Markerstudy, Ageas, and Aviva, among others, to offer a variety of insurance products. The onboarding process is designed to be quick and user-friendly, enabling setup in under a minute. Rooster aims to create the ultimate car owners super app, making car ownership more accessible for everyone.