Sweden · Online media startup

Pet Media Group (PMG)

Pet Media Group (PMG) is the largest operator of online marketplaces focused on pets and equestrian categories.

Funding reportedLast round: Series A

Online mediaStockholm, Sweden

About Pet Media Group (PMG)

Pet Media Group (PMG) is the largest operator of online marketplaces focused on pets and equestrian categories.

Founded in 2018 and headquartered in Stockholm, Sweden, with offices in Berlin and London, PMG aims to modernize pet rehoming through transparency, safety, and technology. The company employs around 51 to 200 people, primarily working remotely. PMG operates a network of digital marketplaces that connect pet owners, breeders, and prospective buyers. Its platforms, including Pets4Homes in the UK and hastnet.se in Sweden, facilitate safe pet adoption and sales while ensuring animal welfare. PMG serves over 10 million visitors monthly, helping more than 1.5 million pets find homes each year across Europe and the US. The company has raised significant investment and continues to expand by acquiring leading pet and horse marketplaces, enhancing its role in the pet community.

What company datasets say Pet Media Group (PMG) raised

Funding, as reported

Reported in all12Min the source's currency
Rounds1
Last roundSeries A
Last round size12M
Last round dateAug 2019
Investors listed4

On a portfolio page

Investors who name them

Each firm lists Pet Media Group (PMG) on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

The company, in detail

What they build

Known for

librariesuser experienceconsumerspet safety technologypet adoptionpet breeder vettingpet rehoming industryanimal welfare standardsinformation technology & servicestechnology-driven pet platformssafe payment systemsanimal welfare in digital agelong-term pet caredigital pet transaction safetyplatform safetymobile apps for pet sales

Built with from their website

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Sector
Online media
Industry code
NAICS 519290, 516210, SIC 7389
Region
Stockholms laen
Full record
Every detail in the company directory

Online media in Sweden

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