Nudge, an Axonify company

Nudge, an Axonify company based in Toronto, is a frontline enablement solution that empowers deskless workers with essential knowledge, tools, and resources for effective daily execution.

Founded in 2012, Nudge operates as a mobile-first platform that combines real-time communications and guided task execution to support frontline teams across various locations. The platform allows employees to complete tasks, provide feedback, engage in discussions, and test their knowledge through quizzes. Users can earn recognition and points for their engagement. After its acquisition by Axonify in June 2022, Nudge integrates with Axonify's offerings to provide a unified solution that includes microlearning, communication, and task management, catering to organizations with high frontline turnover. Nudge has delivered over 65 million Nudges since its inception, contributing to improved profitability, employee retention, and sales. The company has received high user ratings and reported a 484% three-year ROI for its users. Nudge serves notable North American brands such as Staples, Mastermind Toys, Margaritaville, and Compass Group.