Naked Life No & Low Alcoholic Spirits

Naked Life Non-Alcoholic Spirits is Australia's leading non-alcoholic ready-to-drink cocktail brand, established in 2016 in Melbourne by David Andrew.

The company specializes in crafting premium zero-alcohol and low-alcohol beverages that mimic the taste of classic cocktails using distilled botanicals and natural extracts. Their offerings are sugar-free and low-calorie, catering to health-conscious consumers who want to celebrate without alcohol. Naked Life holds a dominant position in the market, capturing 81% of the grocery market share for non-alcoholic cocktails. The brand has experienced significant growth, increasing revenue from $400,000 to nearly $13 million in just three years. With a focus on both ready-to-drink cocktails and non-alcoholic spirits, Naked Life targets individuals looking to reduce alcohol and sugar intake while enjoying social drinking experiences. Their products are widely available in Australia and the U.S., including major retailers like Woolworths, Coles, and Target.