honestbee

Honestbee was a Singaporean on-demand online grocery and delivery service provider, founded in July 2015.

Headquartered in Singapore, it operated as a leading concierge and logistics marketplace in Asia. The company offered personal shoppers who selected products from supermarkets, restaurants, and specialty stores, delivering groceries and food through its mobile app with same-day service. The core services included grocery delivery, food delivery, and laundry service, with expansions into ticketing and an on-demand e-commerce marketplace. Honestbee also launched Habitat, Singapore’s first tech-enabled grocery and dining destination, which served both online and offline customers. The mobile app was available on Android and iOS, allowing users to order from local partners. Honestbee targeted B2C users in the Gig Economy and Food & Agriculture Tech sectors, focusing on individuals seeking convenient solutions for daily chores. The company aimed to provide flexible employment opportunities for stay-at-home parents, caregivers, and students. At its peak, Honestbee partnered with over 12,000 businesses and employed 20,000 delivery staff, serving consumers across eight Asian countries and 16 cities.