Fitlov

Fitlov is a Dubai-based fitness technology startup that connects users with personal trainers, nutritionists, physiotherapists, and wellness practitioners through an on-demand marketplace.

Founded in February 2018, Fitlov operates with the slogan "Personal Trainers On-Demand – Anytime, Anywhere." The company offers a mobile app that allows users to book services based on their location, providing flexibility and convenience. The Fitlov platform features over 30 fitness disciplines and more than 500 qualified professionals, including personal trainers and wellness experts. Services include personalized training, nutrition planning, physiotherapy, and specialized programs for various needs, such as pre and post-natal fitness and kids' training. Fitlov's business model combines a commission-based marketplace with a subscription service for trainers, enhancing the experience for both clients and professionals. The company aims to make fitness and wellness accessible to everyone in the UAE and GCC region.