Elo7

Elo7 was a Brazilian marketplace for handmade, creative, and personalized products, established in 2008 and based in São Paulo.

The platform connected sellers, including artisans, artists, and designers, with buyers in a user-friendly online shopping environment. It aimed to inspire and transform lives by facilitating the sale of unique items directly to consumers. The marketplace featured millions of products across various categories, such as weddings, parties, home decor, and fashion. Many items were customizable, emphasizing the sale of exclusive, handmade creations. Elo7 provided sellers with sales management solutions and served as a promotional channel for small entrepreneurs and artisans. The platform catered to consumers seeking distinctive and personalized products. In May 2026, Elo7 discontinued its operations.