Cooby

Cooby is a SaaS startup that enhances sales teams' capabilities by integrating WhatsApp into their sales processes.

Founded in November 2020 in Taipei, Taiwan, and now headquartered in San Francisco, California, Cooby aims to help sales professionals build strong customer relationships at scale. The company was established by former Meta employees Wen Shaw and Jocelin Ho, who bring their experience from Facebook/Meta to the team. Cooby offers two main products: the Cooby Extension and Cooby Workspace. The Cooby Extension is a Chrome browser tool that connects WhatsApp with major CRM systems, allowing salespeople to manage conversations and track engagement efficiently. Cooby Workspace provides sales leaders with an organization-wide dashboard to monitor WhatsApp activity, track contacts, and generate performance reports. The platform prioritizes user privacy and adheres to SOC 2 Type 2 and GDPR standards. Cooby serves over 100,000 users across more than 80 countries, targeting B2B and SaaS markets, including startups, SMBs, and enterprise clients.