Ceto

Ceto AI, officially registered as CetoAI Limited, is a maritime technology startup based in Newcastle upon Tyne, United Kingdom.

Founded in 2020 by Tony Hildrew, the company focuses on AI-powered vessel performance optimization. Ceto AI addresses a significant industry challenge, as nearly 45% of marine hull insurance claims arise from machinery breakdowns. By utilizing artificial intelligence and high-frequency sensor data, Ceto AI enables predictive maintenance, emissions tracking, and performance-linked insurance solutions. The company operates in the B2B SaaS space and offers a range of services, including predictive analytics, real-time risk insights, and connected insurance solutions. Key products include Watchkeeper, a predictive maintenance tool, and CarbonID, which tracks emissions and operational efficiency. Ceto AI also provides a cloud-based intelligence platform that aggregates data for vessel operators and underwriters. With strategic partnerships, including a collaboration with Chaucer Group for direct underwriting capacity, Ceto AI aims to enhance operational efficiency and sustainability in the maritime and insurance industries.