BZAAR

BZAAR is a B2B cross-border marketplace founded in 2020 by Nishant Verman and Prasanth Nair, both former Flipkart employees.

Based in Palo Alto, California, the company focuses on helping small and medium businesses (SMBs) and US retailers source unique wholesale products directly from manufacturers in India and Southeast Asia. BZAAR aims to provide a seamless digital sourcing experience, addressing the challenges faced by small buyers in accessing quality products. The platform connects buyers with over 50 export-ready manufacturers and offers comprehensive supply chain solutions. Key services include vendor management, quality control, and logistics, ensuring products arrive within two weeks. BZAAR features more than 10,000 wholesale goods, primarily in home and lifestyle categories, as well as fashion, accessories, and artisanal items. The company also provides competitive pricing, with wholesale prices up to 70% lower than local marketplaces, and offers favorable financial terms for eligible buyers.