
Italy · Information technology & services startup
Beintoo is a global mobile data and digital advertising company based in Milan, Italy.
Funding reportedLast round: Undisclosed round
Beintoo is a global mobile data and digital advertising company based in Milan, Italy.
Founded in 2011, it specializes in location-based marketing, geo-behavioral analytics, and gamified user engagement. Acquired by Publitalia '80 in 2020, Beintoo has become a key player in the B2B mobile advertising market, connecting brands with millions of mobile users through its proprietary technology. The company offers a range of data-driven services, including an Advanced Location-Based Marketing Suite that utilizes GPS and geo-behavioral data to optimize marketing strategies. Beintoo also operates a Data Management Platform that processes significant amounts of data daily, providing insights for campaign optimization. Additionally, it supports brands with an omnichannel marketing strategy that integrates mobile, digital, and in-store marketing efforts. Beintoo's BeClub platform rewards users for engaging with mobile apps, while its SDK allows developers to integrate gamification features. With a focus on driving real-world conversions and enhancing user engagement, Beintoo serves a diverse clientele, including brands, app developers, advertising agencies, and content providers.
Funding, as reported
From Beintoo's own website: 15 on the team.
What they build
Known for
marketing strategycross-device targetingconsumersmulti-screen campaignsmobile experiencesmobile engagmentlocation intelligencemarketinglocation signal aggregationinteractive adsdistributiongeofencing technologymarketing analysisgeo-behavioral clusteringenterprisessmart tv data integration
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