Italy · Information technology & services startup

Beintoo

Beintoo is a global mobile data and digital advertising company based in Milan, Italy.

Funding reportedLast round: Undisclosed round

Information technology & servicesMilan, Italy

About Beintoo

Beintoo is a global mobile data and digital advertising company based in Milan, Italy.

Founded in 2011, it specializes in location-based marketing, geo-behavioral analytics, and gamified user engagement. Acquired by Publitalia '80 in 2020, Beintoo has become a key player in the B2B mobile advertising market, connecting brands with millions of mobile users through its proprietary technology. The company offers a range of data-driven services, including an Advanced Location-Based Marketing Suite that utilizes GPS and geo-behavioral data to optimize marketing strategies. Beintoo also operates a Data Management Platform that processes significant amounts of data daily, providing insights for campaign optimization. Additionally, it supports brands with an omnichannel marketing strategy that integrates mobile, digital, and in-store marketing efforts. Beintoo's BeClub platform rewards users for engaging with mobile apps, while its SDK allows developers to integrate gamification features. With a focus on driving real-world conversions and enhancing user engagement, Beintoo serves a diverse clientele, including brands, app developers, advertising agencies, and content providers.

What company datasets say Beintoo raised

Funding, as reported

Reported in all7.5Min the source's currency
Rounds3
Last roundUndisclosed round
Last round size2M
Last round dateOct 2012
Investors listed3

Founders and team

From Beintoo's own website: 15 on the team.

  • Bellomo FabrizioChief Technology Officer
  • Agosti KseniaHead of Media Buying
  • Blanco ChiaraHead of Media Optimization
  • Mancini AlessandroHead of Data Science
  • Baioni GiacomoProgram Manager Director
  • Cocola PamelaDirector of Business Development
  • Cugnidoro GiorgiaMarketing and Communication Manager
  • Cuttaia FabrizioCampaign Manager
  • Elefanti OttaviaSales Manager Italy
  • Festa EleonoraSales Manager Italy
  • Greppi AlessiaSales Manager Italy
  • Miti EleonoraCampaign Manager
  • Santomo FabrizioSenior Controller
  • Sgura CosimoAdvertising Operation Director
  • Valava NadinSenior Art Director

The company, in detail

What they build

Known for

marketing strategycross-device targetingconsumersmulti-screen campaignsmobile experiencesmobile engagmentlocation intelligencemarketinglocation signal aggregationinteractive adsdistributiongeofencing technologymarketing analysisgeo-behavioral clusteringenterprisessmart tv data integration

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Sector
Information technology & services
Industry code
NAICS 541810, SIC 7375, 7311
Region
Lombardy
Part of
MFE - MediaForEurope
Revenue
3.7M a year, as listed
Full record
Every detail in the company directory

Information technology & services in Italy

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