ASAP54

ASAP54 was a London-based technology startup founded in 2013, known for its innovative mobile app that utilized visual recognition technology to enhance fashion shopping.

The app allowed users to take photos of clothing and accessories, which were then matched against a database of over 1 million products. This feature aimed to simplify the shopping experience for visual shoppers by providing tailored recommendations and direct shopping links to various retailers. The company, founded by Daniela Cecilio, raised $3.75 million to develop its iPhone app and explore additional features, including an Android version. ASAP54 created a social shopping community where users could follow influencers, engage with content, and discover popular searches. The app also offered personalized stylist services, enhancing the shopping experience for users interested in upscale and luxury fashion. Notable retail partners included Neiman Marcus, Barneys New York, and Net-A-Porter, among others.