Appodeal, Inc.

Appodeal, Inc. is a global provider of ad monetization and growth solutions for mobile app publishers and developers.

Founded in 2014 and based in San Francisco, California, the company serves over 30,000 apps worldwide, from indie projects to enterprise-level applications. Appodeal operates in the B2B advertising technology sector, focusing on mobile app monetization, user acquisition, and data analytics. The company offers a comprehensive suite of products, including the Appodeal Growth Engine for user acquisition, an intelligent ad mediation solution linking apps with over 60 ad demand sources, and a programmatic ad exchange called BidMachine. Appodeal also provides a Demand-Side Platform (DSP) for targeted ad campaigns and a data analytics tool named Vector to help publishers optimize their strategies. With a commitment to transparency and a 100% unbiased approach, Appodeal ensures all developers have equal access to ad demand sources.