Reading List

The books for what you are building.

Tell us your business model, industry and stage, or how you invest, and get the books worth your time, picked from 30,000 on building and backing companies. Chosen by ratings and what they are about.

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Atomic HabitsJames Clear · 4.31★FreakonomicsSteven D. Levitt · 4.01★The Tipping PointMalcolm Gladwell · 4.01★Rich Dad Poor DadRobert T. Kiyosaki · 4.08★BlinkMalcolm Gladwell · 3.96★Thinking, Fast and SlowDaniel Kahneman · 4.16★The Art of WarSun Tzu · 3.94★
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The best matches for everything you told us, ranked.

  • 1

    Supremacy

    AI, ChatGPT, and the Race That Will Change the World

    Parmy Olson · 2024

    4.046,375 ratings · Goodreads

    AI and dataCompany building

    About the book

    In November of 2022, a webpage was posted online with a simple text box. It was an AI chatbot called ChatGPT, and was unlike any app people had used before. It was more human than a customer service agent, more convenient than a Google search. Behind the…

    On AmazonAudible

  • 2

    Human + machine

    Paul R. Daugherty · 2018

    28 Open Library reading lists

    AI and dataCompany building

    About the book

    Artificial intelligence (AI) is transforming how we work right now. Are you ready? In the past, robots were typically large pieces of machinery, sectioned off from human workers to perform precise, mechanical tasks on an assembly line. But now, bots and other…

    On AmazonAudibleOpen Library

  • 3

    Everybody Lies

    Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are

    Seth Stephens-Davidowitz · 2017

    3.9043,226 ratings · Goodreads

    AI and dataCompany building

    About the book

    Foreword by Steven Pinker Blending the informed analysis of The Signal and the Noise with the instructive iconoclasm of Think Like a Freak, a fascinating, illuminating, and witty look at what the vast amounts of information now instantly available to us…

    On AmazonAudible

  • 4

    The Connection Algorithm

    Take Risks, Defy the Status Quo, and Live Your Passions

    Jesse Tevelow · 2015

    3.73450 ratings · Goodreads

    AI and dataCompany building

    About the book

    A #1 Bestseller in Entrepreneurship A #1 Bestseller in Management A #1 Bestseller in Personal Success A #1 Bestseller in Knowledge Capital "Young Jesse Tevelow is on to something. His new book, The Connection Algorithm, is chock full of phenomenal strategies…

    On AmazonAudible

  • 5

    The Infinity Machine

    Demis Hassabis, DeepMind, and the Quest for Superintelligence

    Sebastian Mallaby · 2026

    4.423,320 ratings · Goodreads

    AI and dataCompany building

    About the book

    From one of our leading chroniclers of the intersection of innovation and capitalism, a landmark  reckoning, based on unprecedented access, with one of the world’s most brilliant and driven tech visionaries and his game-changing company.Even by the standard…

    On AmazonAudible

  • 6

    The Thinking Machine

    Jensen Huang, Nvidia, and the World's Most Coveted Microchip

    Stephen Witt · 2025

    4.295,636 ratings · Goodreads

    AI and dataCompany building

    About the book

    “Stephen Witt’s deep reporting shines through every page of The Thinking Machine. The result is a page-turning biography of perhaps the most consequential CEO and company in the world.”, David Epstein, New York Times bestselling author of Range Nvidia is…

    On AmazonAudible

  • 7

    The Lights in the Tunnel

    Automation, Accelerating Technology and the Economy of the Future

    Martin Ford · 2009

    3.72717 ratings · Goodreads

    AI and data

    About the book

    What will the economy of the future look like? Where will advancing technology, job automation, outsourcing and globalization lead? This groundbreaking book by a Silicon Valley computer engineer explores these questions and shows how accelerating technology…

    On AmazonAudible

  • 8

    Power And Prediction

    The Disruptive Economics of Artificial Intelligence

    Ajay Agrawal · 2022

    4.217,462 ratings · Goodreads

    AI and dataCompany building

    About the book

    Disruption resulting from the proliferation of AI is coming. The authors of the bestselling Prediction Machines describe what you can do to prepare. Banking and finance, pharmaceuticals, automotive, medical technology, retail. Artificial intelligence (AI)…

    On AmazonAudible

Books on ai and data.

  • 1

    Genius Makers

    The Mavericks Who Brought AI to Google, Facebook, and the World

    Cade Metz · 2021

    4.263,395 ratings · Goodreads

    AI and dataCompany building

    About the book

    "This colorful page-turner puts artificial intelligence into a human perspective. Through the lives of Geoff Hinton and other major players, Metz explains this transformative technology and makes the quest thrilling." Walter Isaacson, author of The Code…

    On AmazonAudible

  • 2

    Rewired

    The McKinsey Guide to Outcompeting in the Age of Digital and AI

    Eric Lamarre · 2023

    3.87490 ratings · Goodreads

    AI and dataCompany building

    About the book

    In Rewired, the world's most influential management consulting firm, McKinsey & Company, delivers a road-tested, how-to manual their own consultants use to help companies build the capabilities to outcompete in the age of digital and AI. Many companies are…

    On AmazonAudible

  • 3

    Blood in the Machine

    The Origins of the Rebellion Against Big Tech

    Brian Merchant · 2023

    4.192,069 ratings · Goodreads

    AI and dataCompany building

    About the book

    Longlisted for the Financial Times Business Book of the Year The "rich and gripping" true story of the first time machines came for human jobs, and how the Luddite uprising explains the power, threat, and toll of big tech and AI today (Naomi Klein) The most…

    On AmazonAudible

  • 4

    The Scaling Era

    An Oral History of AI, 2019–2025

    Dwarkesh Patel · 2025

    3.87570 ratings · Goodreads

    AI and dataCompany building

    About the book

    An inside view of the AI revolution, from the people and companies making it happen.How did we build large language models? How do they think, if they think? What will the world look like if we have billions of AIs that are as smart as humans, or even…

    On AmazonAudible

  • 5

    The Future Is Faster Than You Think

    How Converging Technologies Are Transforming Business, Industries, and Our Lives

    Peter H. Diamandis · 2020

    4.135,412 ratings · Goodreads

    AI and dataCompany building

    About the book

    From the New York Times bestselling authors of Abundance and Bold comes a practical playbook for technological convergence in our modern era.In their book Abundance, bestselling authors and futurists Peter Diamandis and Steven Kotler tackled grand global…

    On AmazonAudible

  • 6

    The Nvidia Way

    Jensen Huang and the Making of a Tech Giant

    Tae Kim · 2024

    4.304,727 ratings · Goodreads

    AI and dataCompany building

    About the book

    "The definitive look at the most remarkable business story of this era.", Morgan Housel, New York Times best-selling author of The Psychology of Money and Same As Ever"The Nvidia Way is a riveting history of Nvidia’s unexpected ascent to the top of the tech…

    On AmazonAudible

  • 7

    The Industries of the Future

    Alec J. Ross · 2016

    3.968,471 ratings · Goodreads

    AI and dataCompany building

    About the book

    This book answers the question: 'What's next?' The Internet had a world-changing impact on businesses and the global community over the twenty years from 1994 to 2014. In the next ten years, change will happen even faster. As Hillary Clinton's Senior…

    On AmazonAudible

  • 8

    The Inevitable

    Understanding the 12 Technological Forces That Will Shape Our Future

    Kevin Kelly · 2016

    3.8912,039 ratings · Goodreads

    AI and dataCompany building

    About the book

    From one of our leading technology thinkers and writers, a guide through the twelve technological imperatives that will shape the next thirty years and transform our lives Much of what will happen in the next thirty years is inevitable, driven by…

    On AmazonAudible

Published in the last three years, newest first, for what you told us.

  • 1

    Power and Progress

    Our Thousand-Year Struggle Over Technology and Prosperity

    Daron Acemoğlu · 2023

    3.942,496 ratings · Goodreads

    AI and dataCompany building

    About the book

    The bestselling co-author of Why Nations Fail and the bestselling co-author of 13 Bankers deliver a bold reinterpretation of economics and history that will fundamentally change how you see the world   A thousand years of history and contemporary evidence…

    On AmazonAudible

  • 2

    The Technological Republic

    Hard Power, Soft Belief, and the Future of the West

    Alexander C. Karp · 2025

    3.533,868 ratings · Goodreads

    AI and dataCompany building

    About the book

    INSTANT #1 NEW YORK TIMES BESTSELLER • “A cri de coeur that takes aim at the tech industry for abandoning its history of helping America and its allies.”, The Wall Street Journal From the Palantir co-founder, one of tech’s boldest thinkers and The…

    On AmazonAudible

  • 3

    The Age of Extraction

    How Tech Platforms Conquered the Economy and Threaten Our Future Prosperity

    Tim Wu · 2025

    3.871,213 ratings · Goodreads

    AI and dataCompany building

    About the book

    Tech platforms manipulate attention, extract wealth, and deepen inequality. In this new book, Tim Wu (The Attention Merchants) explains how we can reclaim control and create a balanced economy that works for everyone.“The magic of Tim Wu’s The Age of…

    On AmazonAudible

  • 4

    Hey, Hun

    Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing

    Emily Lynn Paulson · 2023

    3.5814,654 ratings · Goodreads

    Marketing and growthFirst salesCompany building

    About the book

    She signed up for the sisterhood, free cars, and the promise of a successful business of her own. Instead, she ended up with an addiction, broken friendships, and the rubble of a toppled pyramid . . . scheme. Hey, Hun: Sales, Sisterhood, Supremacy, and the…

    On AmazonAudible

  • 5

    The Pricing Roadmap

    How to Design B2B SaaS Pricing Models That Your Customers Will Love

    Ulrik Lehrskov-Schmidt · 2023

    4.43207 ratings · Goodreads

    Finding product-market fitCompany building

    About the book

    "The definitive resource on SaaS pricing, I absolutely can not recommend this book enough." Viktor Heide, COO of Contractbook.com, Forbes "30 under 30" A foolproof method to achieve skyrocketing sales, growth, and profits for your software as a service…

    On AmazonAudible

  • 6

    Personal Branding for Introverts

    Goldie Chan · 2025

    4.41211 ratings · Goodreads

    Marketing and growthCompany building

    About the book

    A top expert in personal branding shows introverts how to leverage their unique strengths to get ahead    To build a career, you need a personal brand to showcase your distinct skills, experience, and expertise. Building that brand can feel…

    On AmazonAudible

How companies like yours were actually built, from the people who built them.

  • 1

    Steve Jobs

    Walter Isaacson · 2011

    4.161,391,990 ratings · Goodreads

    Founder storiesCompany building

    About the book

    Walter Isaacson's worldwide bestselling biography of Apple cofounder Steve Jobs. Based on more than forty interviews with Steve Jobs conducted over two years--as well as interviews with more than 100 family members, friends, adversaries, competitors, and…

    On AmazonAudible

  • 2

    Veeck As In Wreck

    The Autobiography of Bill Veeck

    Bill Veeck · 1962

    4.132,173 ratings · Goodreads

    Founder stories

    About the book

    Bill Veeck was an inspired team builder, a consummate showman, and one of the greatest baseball men ever involved in the game. His classic autobiography, written with the talented sportswriter Ed Linn, is an uproarious book packed with information about the…

    On AmazonAudible

  • 3

    Life After Google

    The Fall of Big Data and the Rise of the Blockchain Economy

    George Gilder · 2018

    3.542,407 ratings · Goodreads

    AI and dataCompany building

    About the book

    A FINANCIAL TIMES BOOK OF THE MONTH FROM THE WALL STREET " Nothing Mr. Gilder says or writes is ever delivered at anything less than the fullest philosophical decibel.. . Mr. Gilder sounds less like a tech guru than a poet, and his words tumble out in a…

    On AmazonAudible

  • 4

    The Ride of a Lifetime

    Lessons Learned from 15 Years as CEO of the Walt Disney Company

    Robert Iger · 2019

    4.4099,495 ratings · Goodreads

    Founder storiesCompany building

    About the book

    A grand vision defined: The CEO of The Walt Disney Company shares the ideas and values he has used to reinvent one of the most beloved companies in the world, and inspire the people who bring the magic to life. In 2005, Robert Iger became CEO of The Walt…

    On AmazonAudible

  • 5

    Elon Musk

    Tesla, SpaceX, and the Quest for a Fantastic Future

    Ashlee Vance · 2015

    4.12456,221 ratings · Goodreads

    Founder storiesCompany building

    About the book

    Elon Musk, the entrepreneur and innovator behind SpaceX, Tesla, and SolarCity, sold one of his internet companies, PayPal, for $1.5 billion. Ashlee Vance captures the full spectacle and arc of the genius's life and work, from his tumultuous upbringing in…

    On AmazonAudible

  • 6

    The Jordan Rules

    The Inside Story of One Turbulent Season with Michael Jordan and the Chicago Bulls

    Sam Smith · 1992

    4.2519,445 ratings · Goodreads

    Founder stories

    About the book

    Sam Smith’s seminal, New York Times bestselling “eye-opener” ( The San Diego Union-Tribune ) on Michael Jordan and the 1990-1991 Chicago Bulls team, perfect for fans of ESPN’s hit documentary series The Last Dance. This is the book that changed the way the…

    On AmazonAudible

What founders at seed keep coming back to, if you have not read them yet.

  • 1

    Crossing the Chasm

    Marketing and Selling High-Tech Products to Mainstream Customers

    Geoffrey A. Moore · 2002

    4.0332,109 ratings · Goodreads

    Marketing and growthCompany buildingFirst sales

    About the book

    Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities…

    On AmazonAudible

  • 2

    Inspired

    How to Create Tech Products Customers Love

    Marty Cagan · 2008

    4.2226,350 ratings · Goodreads

    Company buildingFinding product-market fit

    About the book

    Learn to design, build, and scale products consumers can't get enough of How do today's most successful tech companies–Amazon, Google, Facebook, Netflix, Tesla–design, develop, and deploy the products that have earned the love of literally billions of…

    On AmazonAudible

  • 3

    The 22 Immutable Laws of Marketing

    Violate Them at Your Own Risk

    Al Ries · 1993

    4.0522,738 ratings · Goodreads

    Marketing and growthCompany building

    About the book

    There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout, the world-renowned marketing consultants and bestselling authors of Positioning, note, you can build an impressive airplane, but it will never leave the ground if…

    On AmazonAudible

  • 4

    The Long Tail

    Why the Future of Business is Selling Less of More

    Chris Anderson · 2006

    3.8330,263 ratings · Goodreads

    Company buildingFirst sales

    About the book

    The New York Times bestseller that introduced the business world to a future that s already here -- now in paperback with a new chapter about Long Tail Marketing and a new epilogue. Winner of the Gerald Loeb Award for Best Business Book of the Year. In…

    On AmazonAudible

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