Reading List

The books for what you are building.

Tell us your business model, industry and stage, or how you invest, and get the books worth your time, picked from 30,000 on building and backing companies. Chosen by ratings and what they are about.

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Atomic HabitsJames Clear · 4.31★FreakonomicsSteven D. Levitt · 4.01★The Tipping PointMalcolm Gladwell · 4.01★Rich Dad Poor DadRobert T. Kiyosaki · 4.08★BlinkMalcolm Gladwell · 3.96★Thinking, Fast and SlowDaniel Kahneman · 4.16★The Art of WarSun Tzu · 3.94★
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The best matches for everything you told us, ranked.

  • 1

    The Science of Scaling

    Grow Your Business Bigger and Faster Than You Think Possible

    Benjamin Hardy · 2025

    4.191,855 ratings · Goodreads

    Scaling and operationsCompany building

    About the book

    What if scaling wasn’t about working harder―but seeing your business through an entirely new lens? Are you stuck growing 10–20% a year while dreaming of bigger impact―and wondering why scale feels out of reach? Here’s the hard truth: linear growth isn’t…

    On AmazonAudible

  • 2

    Go For the Goal

    A Champion's Guide To Winning In Soccer And Life

    Mia Hamm · 1999

    4.03581 ratings · Goodreads

    Scaling and operations

    About the book

    For the more than seven million girls, from knobby-kneed tykes to high school and college stars, who are tearing across the country chasing a soccer ball and dreams of glory, there is one name that eclipses all others, male or Mia Hamm. With her cheetahlike…

    On AmazonAudible

  • 3

    Stephen R. Covey's The 4 Disciplines of Execution

    The Secret To Getting Things Done, On Time, With Excellence - Live Performance

    Chris McChesney · 2011

    4.0811,648 ratings · Goodreads

    Scaling and operationsCompany building

    About the book

    Executing strategic goals is the greatest challenge in business today. Aligning the organization's work teams with your most important objectives is a never-ending battle. In addition, keeping teams engaged and focused on the top goals is critical. Imagine an…

    On AmazonAudible

  • 4

    Blitzscaling

    The Lightning-Fast Path to Building Massively Valuable Companies

    Reid Hoffman · 2018

    3.957,118 ratings · Goodreads

    Scaling and operationsCompany building

    About the book

    Foreword by Bill Gates LinkedIn cofounder, legendary investor, and host of the award-winning Masters of Scale podcast reveals the secret to starting and scaling massively valuable companies. What entrepreneur or founder doesn’t aspire to build the next…

    On AmazonAudible

  • 5

    Toyota Kata

    Managing People for Improvement, Adaptiveness and Superior Results

    Mike Rother · 2009

    4.191,938 ratings · Goodreads

    Scaling and operationsCompany building

    About the book

    "How any organization in any industry can progress from old-fashioned management by results to a strikingly different and better way."--James P. Womack, Chairman and Founder, Lean Enterprise Institute. This game-changing book puts you behind the curtain of…

    On AmazonAudible

  • 6

    Toyota Production System

    Beyond large-scale production

    Taiichi Ohno · 1978

    4.112,110 ratings · Goodreads

    Scaling and operationsCompany building

    About the book

    In this classic text, Taiichi Ohno--inventor of the Toyota Production System and Lean manufacturing--shares the genius that sets him apart as one of the most disciplined and creative thinkers of our time. Combining his candid insights with a rigorous analysis…

    On AmazonAudible

  • 7

    Systems Thinking For Social Change

    A Practical Guide to Solving Complex Problems, Avoiding Unintended Consequences, and Achieving Lasting Results

    David Peter Stroh · 2015

    3.78884 ratings · Goodreads

    Scaling and operationsCompany building

    About the book

    "David Stroh has produced an elegant and cogent guide to what works. Research with early learners is showing that children are natural systems thinkers. This book will help to resuscitate these intuitive capabilities and strengthen them in the fire of facing…

    On AmazonAudible

  • 8

    The Other Side of Innovation

    Solving the Execution Challenge (Harvard Business Review

    Vijay Govindarajan · 2010

    3.87557 ratings · Goodreads

    Scaling and operationsCompany building

    About the book

    Companies can’t survive without innovating. But most put far more emphasis on generating Big Ideas than on executing them, turning ideas into actual breakthrough products, services, and process improvements.That’s because “ideating” is energizing and…

    On AmazonAudible

The books most about scaling and operations.

  • 1

    Scaling Up

    How a Few Companies Make It...and Why the Rest Don't

    Verne Harnish · 2014

    4.166,229 ratings · Goodreads

    Scaling and operations

    About the book

    Winner of the 2015 International Book Awards for General Business Winner of the 2015 National Indie Excellence Award for General Business Winner of the 2015 Readers' Favorite International Book Award Gold Medal for Non-Fiction Business Winner of the…

    On AmazonAudible

  • 2

    Fundamentals of operations management

    Mark M. Davis, Nicholas J. Aquilano · 1999

    8 Open Library reading lists

    Scaling and operations

    On AmazonAudibleOpen Library

  • 3

    Stephen R. Covey's The 4 Disciplines of Execution

    The Secret To Getting Things Done, On Time, With Excellence - Live Performance

    Stephen R. Covey · 2004

    4.04823 ratings · Goodreads

    Scaling and operations

    About the book

    Executing strategic goals is the greatest challenge in business today. Aligning the organization’s work teams with your most important objectives is a never-ending battle. In addition, keeping teams engaged and focused on the top goals is critical. Imagine an…

    On AmazonAudible

  • 4

    Execution Premium

    Robert S. Kaplan · 2008

    4.06300 ratings · Goodreads

    Scaling and operations

    About the book

    In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area--not with formulating strategy but with executing it, or putting their strategy into action. Owing to execution failures, companies…

    On AmazonAudible

  • 5

    Manufacturing Processes for Design Professionals

    Rob Thompson · 2007

    4.51200 ratings · Goodreads

    Scaling and operations

    About the book

    An encyclopaedic guide to production techniques and materials for product and industrial designers, engineers, and architects. Today's product designers are presented with a myriad of choices when creating their work and preparing it for manufacture. They…

    On AmazonAudible

  • 6

    High Growth Handbook

    Scaling Startups from 10 to 10,000 People

    Elad Gil · 2018

    4.082,833 ratings · Goodreads

    Scaling and operations

    About the book

    Well-known technology executive and angel investor Elad Gil has worked with high growth tech companies like Airbnb, Twitter, Google, Instacart, Coinbase, Stripe, and Square as they've grown from small companies into global brands. Across all of these…

    On AmazonAudible

Published in the last three years, newest first, for what you told us.

  • 1

    Apple in China

    The Capture of the World's Greatest Company

    Patrick McGee · 2025

    4.4810,559 ratings · Goodreads

    Scaling and operationsCompany building

    About the book

    For readers of Walter Isaacson’s Steve Jobs and Chris Miller’s Chip War, a riveting look at how Apple helped build China’s dominance in electronics assembly and manufacturing only to find itself trapped in a relationship with an authoritarian state making…

    On AmazonAudible

  • 2

    The Scaling Era

    An Oral History of AI, 2019–2025

    Dwarkesh Patel · 2025

    3.87570 ratings · Goodreads

    Scaling and operationsCompany building

    About the book

    An inside view of the AI revolution, from the people and companies making it happen.How did we build large language models? How do they think, if they think? What will the world look like if we have billions of AIs that are as smart as humans, or even…

    On AmazonAudible

  • 3

    Simple Marketing For Smart People

    The One Question You Need to Win Customers without Gimmicks, Hype, or Hard Selling

    Billy Broas · 2024

    4.35305 ratings · Goodreads

    Marketing and growthFirst salesCompany building

    About the book

    Why do so many smart people struggle with marketing? The answer is smart people love complexity, and complexity brews problems. Does your marketing feel like it has way too many moving parts? If so, Simple Marketing for Smart People is the solution you’ve…

    On AmazonAudible

  • 4

    The Wisdom of the Bullfrog

    Leadership Made Simple

    William H. McRaven · 2023

    4.408,634 ratings · Goodreads

    Scaling and operationsCompany building

    About the book

    From the acclaimed, bestselling author of  Make Your Bed, a short, inspirational book of advice and leadership lessons that Admiral McRaven collected over his four decades as a Navy SEAL. The title “Bullfrog” is given to the Navy SEAL who has served the…

    On AmazonAudible

  • 5

    The Pricing Roadmap

    How to Design B2B SaaS Pricing Models That Your Customers Will Love

    Ulrik Lehrskov-Schmidt · 2023

    4.43207 ratings · Goodreads

    Finding product-market fitCompany building

    About the book

    "The definitive resource on SaaS pricing, I absolutely can not recommend this book enough." Viktor Heide, COO of Contractbook.com, Forbes "30 under 30" A foolproof method to achieve skyrocketing sales, growth, and profits for your software as a service…

    On AmazonAudible

  • 6

    The First-Time Manager

    Sales

    Mike Weinberg · 2023

    4.43282 ratings · Goodreads

    First salesCompany building

    About the book

    The First Time Manager Series has sold over 500,000 copies and is a go-to guide for new and aspiring sales managers on what to expect and how to succeed. The jump from sales superstar to sales manager has made or broken many a sales career. As a…

    On AmazonAudible

How companies like yours were actually built, from the people who built them.

  • 1

    Shoe Dog

    A Memoir by the Creator of Nike

    Phil Knight · 2016

    4.45389,310 ratings · Goodreads

    Founder storiesCompany building

    About the book

    In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable…

    On AmazonAudible

  • 2

    Heartland

    A Memoir of Working Hard and Being Broke in the Richest Country on Earth

    Sarah Smarsh · 2018

    3.7616,921 ratings · Goodreads

    Founder stories

    About the book

    During Sarah Smarsh’s turbulent childhood in Kansas in the 1980s and 1990s, the forces of cyclical poverty and the country’s changing economic policies solidified her family’s place among the working poor. By telling the story of her life and the lives of the…

    On AmazonAudible

  • 3

    Steve Jobs

    Walter Isaacson · 2011

    4.161,391,990 ratings · Goodreads

    Founder storiesCompany building

    About the book

    Walter Isaacson's worldwide bestselling biography of Apple cofounder Steve Jobs. Based on more than forty interviews with Steve Jobs conducted over two years--as well as interviews with more than 100 family members, friends, adversaries, competitors, and…

    On AmazonAudible

  • 4

    The Elon Musk Blog Series

    Wait But Why

    Tim Urban · 2016

    4.701,837 ratings · Goodreads

    Founder storiesCompany building

    About the book

    In 2015, Elon Musk reached out to blogger Tim Urban and asked him if he'd take a crack at explaining Elon's endeavors, and the industries surrounding them, to the world. Tim accepted, and after extensive meetings with Elon and his staff, he wrote four blog…

    On AmazonAudible

  • 5

    The Big Rich

    The Rise and Fall of the Greatest Texas Oil Fortunes

    Bryan Burrough · 2009

    4.093,394 ratings · Goodreads

    Founder storiesCompany building

    About the book

    In The Big Rich, bestselling author and Vanity Fair special correspondent Bryan Burrough chronicles the rise and fall of one of the great economic and political powerhouses of the twentieth century, Texas oil. By weaving together the epic sagas of the…

    On AmazonAudible

  • 6

    The Ride of a Lifetime

    Lessons Learned from 15 Years as CEO of the Walt Disney Company

    Robert Iger · 2019

    4.4099,495 ratings · Goodreads

    Founder storiesCompany building

    About the book

    A grand vision defined: The CEO of The Walt Disney Company shares the ideas and values he has used to reinvent one of the most beloved companies in the world, and inspire the people who bring the magic to life. In 2005, Robert Iger became CEO of The Walt…

    On AmazonAudible

What founders at seed keep coming back to, if you have not read them yet.

  • 1

    Crossing the Chasm

    Marketing and Selling High-Tech Products to Mainstream Customers

    Geoffrey A. Moore · 2002

    4.0332,109 ratings · Goodreads

    Marketing and growthCompany buildingFirst sales

    About the book

    Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities…

    On AmazonAudible

  • 2

    Inspired

    How to Create Tech Products Customers Love

    Marty Cagan · 2008

    4.2226,350 ratings · Goodreads

    Company buildingFinding product-market fit

    About the book

    Learn to design, build, and scale products consumers can't get enough of How do today's most successful tech companies–Amazon, Google, Facebook, Netflix, Tesla–design, develop, and deploy the products that have earned the love of literally billions of…

    On AmazonAudible

  • 3

    The 22 Immutable Laws of Marketing

    Violate Them at Your Own Risk

    Al Ries · 1993

    4.0522,738 ratings · Goodreads

    Marketing and growthCompany building

    About the book

    There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout, the world-renowned marketing consultants and bestselling authors of Positioning, note, you can build an impressive airplane, but it will never leave the ground if…

    On AmazonAudible

  • 4

    Building A Story Brand

    Donald Miller · 2017

    4.2726,500 ratings · Goodreads

    Marketing and growthCompany building

    About the book

    New York Times bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to dramatically improve how they connect with customers and grow their businesses. Donald Miller’s StoryBrand process is a proven…

    On AmazonAudible

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