Greymatter · 9 Aug 2017 · 36 min
Driving Fast Growth in B2B Companies with Casey Winters and Naomi Ionita | Greymatter
WithCasey WintersNaomi Ionita
About this episode
Historically, there has been a clear divide of how to grow a B2B company and a consumer business. However, in the past 5 years, we have seen B2B companies shift from the traditional sales growth practice to techniques used by consumer startups, such as product driven growth initiatives,… More on the show's page
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