Investor Lists

PE firms backing Advertising & Adtech

Updated 7 November 2026

PE firms we have observed in an advertising & Adtech round in the last two years.

See all 29 →The top 25
29investors on the listNo change this week
849cheques in 12 months-8% against the market
$35Mmedian round they joined+341% against the market median
100%wrote a cheque in 12 months
69%have led a round

The Top 25

Ordered by cheques observed, never by anything anyone paid for

Deploying now (25)

  1. 1GaingelsDeploying nowPrivate equity · United States1,010$8Mmedian roundOct 2026last seen
  2. 2Goldman SachsDeploying nowPrivate equity · United States758$73Mmedian roundOct 2026last seen
  3. 3CitibankDeploying nowGrowth equity · United States566$20Mmedian roundOct 2026last seen
  4. 4Pioneer FundDeploying nowPrivate equity · United States551$2.9Mmedian roundNov 2026last seen
  5. 5Summit PartnersDeploying nowPrivate equity · United States356$81Mmedian roundOct 2026last seen
  6. 6Morgan Stanley Investment ManagementDeploying nowPrivate equity · United States288$56Mmedian roundOct 2026last seen
  7. 7General AtlanticDeploying nowPrivate equity · United States273$127Mmedian roundOct 2026last seen
  8. 8Business Growth FundDeploying nowPrivate equity · United Kingdom260$9.9Mmedian roundNov 2026last seen
  9. 9HSBCDeploying nowGrowth equity · United Kingdom234$45Mmedian roundOct 2026last seen
  10. 10Altair CapitalDeploying nowPrivate equity · Singapore196$2.9Mmedian roundOct 2026last seen
  11. 11DST GlobalDeploying nowPrivate equity · United Kingdom158$81Mmedian roundOct 2026last seen
  12. 12EurazeoDeploying nowPrivate equity · France150$28Mmedian roundOct 2026last seen
  13. 13Smilegate InvestmentDeploying nowGrowth equity · South Korea122$5.4Mmedian roundMay 2026last seen
  14. 14WndrCoDeploying nowPrivate equity · United States114$15Mmedian roundSept 2026last seen
  15. 15L CattertonDeploying nowPrivate equity · United States110$34Mmedian roundOct 2026last seen
  16. 16Sands Capital VenturesDeploying nowPrivate equity99$45Mmedian roundAug 2026last seen
  17. 17LB InvestmentDeploying nowPrivate equity · South Korea72$11Mmedian roundNov 2026last seen
  18. 18Ares ManagementDeploying nowGrowth equity · United States68$162Mmedian roundSept 2026last seen
  19. 19Vista Equity PartnersDeploying nowPrivate equity · United States64$40Mmedian roundOct 2026last seen
  20. 20CPP InvestmentsDeploying nowGrowth equity59$200Mmedian roundOct 2026last seen
  21. 21AdditionDeploying nowPrivate equity · United States58$38Mmedian roundSept 2026last seen
  22. 22AtlanticDeploying nowPrivate equity · Germany53$35Mmedian roundOct 2026last seen
  23. 23Gresham House VenturesDeploying nowGrowth equity · United Kingdom40$6.6Mmedian roundSept 2026last seen
  24. 24Shopify VenturesDeploying nowGrowth equity7$85Mmedian roundNov 2026last seen
  25. 25QICDeploying nowPrivate equity · Australia4$17Mmedian roundJul 2026last seen
4 more on this list

All 29 are in the app, with filters for stage, sector and market. A free account shows 10 per search, Pro up to 1,000.

See the whole list →

Quick answers about PE firms backing Advertising & Adtech

Who are the most active PE firms backing Advertising & Adtech?

By cheques observed, the most active are Gaingels, Goldman Sachs, Citibank, Pioneer Fund and Summit Partners.

How many PE firms backing Advertising & Adtech are there?

29 are on record. 100% made an investment in the last 12 months and 69% have led a round.

Which stages do PE firms backing Advertising & Adtech back?

Of the rounds with a named stage in the last 12 months, mostly Debt (25%) and Series A (17%).

How big are the rounds PE firms backing Advertising & Adtech join?

The typical (median) round among the leading investors here is $35M.

Which sectors do PE firms backing Advertising & Adtech back most?

In the last 12 months, mostly AI, Fintech and Aerospace & Space.

Which PE firms backing Advertising & Adtech lead the most rounds?

General Atlantic (32 led), Goldman Sachs (22 led) and DST Global (12 led).

Where are PE firms backing Advertising & Adtech based?

Among the most active, most are based in the United States (12), the United Kingdom (4) and South Korea (2).

What have PE firms backing Advertising & Adtech invested in recently?

Recent rounds include T-Therapeutics (Series B, Nov 2026, with Business Growth Fund), Nyquis (Seed, Nov 2026, with Pioneer Fund) and Applied Compute (Other, Nov 2026, with Shopify Ventures).

Built from the rounds we watched, refreshed every night. How we count · Report a correction