Company Directory / Technology, Information and Internet

Sampler logo

PrivateFor profitTechnology, Information and InternetToronto, ON, Canada

Sampler

Sampler specializes in direct-to-consumer product sampling to digitally targeted consumers.

Founded
2013
13 years ago
Staff
51-100
22 on LinkedIn
Followers
6k
on LinkedIn
Funding
$9.7M
as listed, USD

Sampler is the leading Direct-to-Consumer product sampling platform helping brands like L'Oréal and Nestlé deliver samples online and gather the insights they need to build one-to-one relationships with consumers. Sampler has worked with over 900 brands in 24 countries, and has built a reach of over 59M consumers. Its most notable clients include CPG industry giants Unilever, Pepsi, Henkel, and L'Oreal.

Set against six million companies

Size

1-1011-5051-100101-250251-500501-10001k-5k5k-10k10k+

51-100 people: larger than 75% of companies with a size listed. 22 people list it on LinkedIn.

Age

201319002026

13 years old.

Reach

Website ranked #106,593 in the world for traffic, about 488k visits a month. 5,773 followers on LinkedIn.

What it does

AdvertisingE-CommerceEnterprise SoftwareRetailDigital MarketingProduct SamplingTargeted audiencesPublisher partners

What it is known for

digital marketingproduct samplingtargeted audiencespublisher partnerssaasconsumer packaged goodsenterprise softwaresoftwareinformation technologytechnologyinformation & internetd2cretailcpg brandsdigital sampling programscustomer relationship management

What its website runs on

Google Search ConsoleApple Business ManagerCloudFlare CDNCloudflare DNSApple School ManagerFacebook PixelWebflow HostingCloudFlareAmazon AWS

Funding, as listed

$9.7M raised in total

  • Rounds11
  • LatestSeries b, Jul 2020
  • Latest amountUSD 4,000,000
  • Investors26, 6 leading

What the source datasets report. We have not watched these rounds ourselves.

Annual revenue$10M
FoundersMarie Chevrier
Acquisitions made2
Apps4
NAICS513210, 541810

Every detail we hold

Everything the source datasets list about Sampler, field by field. Contact details are held but never shown.

The company

Name
Sampler
Type
For profit
Status
Private
Founded
2013
Founders
Marie Chevrier
Industry
Technology, Information and Internet
Categories
Advertising, E-Commerce, Enterprise Software, Retail
Specialities
Digital Marketing, Product Sampling, Targeted audiences, Publisher partners

Where

City
Toronto
Region
ON
Country
Canada
Markets
Great Lakes

Size and reach

Staff band
51-100
People on LinkedIn
22
LinkedIn followers
5,773
Web traffic rank
#106,593
Monthly web visits
488,494
Apps
4
Annual revenue
$10M

Funding, as listed

Total
$9,669,557 USD
Rounds
11
Latest round
Series b
Latest round date
Jul 2020
Latest amount
4,000,000 USD
Investors
26
Lead investors
6
Listing status
private

Corporate family

Sub-organisations
1
Acquisitions made
2

Classification

NAICS
513210, 541810
SIC
7375, 7372, 7311
Keywords
16 listed, shown above
Technologies
9 detected, shown above

About this record

Sources
Crunchbase, LinkedIn, Apollo
Last imported
Sept 2026

Growth, as the source summarises it

Sampler may be growing as it has expanded its product offering by acquiring a company that adds AI and UGC capabilities to its services. This acquisition indicates an increase in the company's assets and services, which is a positive sign of growth. Furthermore, the integration of these new capabilities is aimed at enhancing Sampler's data and AI capabilities, suggesting an investment in technology to improve its product offerings and potentially increase its market share.

Summaries written by the source dataset, not by us, and not checked.

Companies like it

Technology, Information and Internet in Canada.

See all in the directory →

From the company datasets we hold (Crunchbase, LinkedIn and Apollo listings), as listed there; 136,547 companies in Canada and 5,926,251 in all. We hold no contact details for public display. Correct this, or ask for it to be removed.