Company Directory / Appliances, Electrical, and Electronics Manufacturing

Orient Electric logo

PublicFor profitAppliances, Electrical, and Electronics ManufacturingNew Delhi, Delhi, India

Orient Electric

Orient Electric is a one-stop brand for lifestyle electrical solutions.

Founded
1954
72 years ago
Staff
501-1000
2,452 on LinkedIn
Followers
171k
on LinkedIn
Funding
-
none listed

Orient Electric Limited (OEL) is part of the diversified USD 3 billion Indian conglomerate CKA Birla Group. A distinguished name in the consumer electrical space for almost seven decades, Orient Electric has established itself as a trusted brand for consumer electrical products in India. It offers a diverse portfolio of fans, lighting, home appliances, switches, and switchgear. OEL stock trades under the code "541301" on BSE and under the code "ORIENTELEC" on NSE. At Orient Electric, we are committed to bringing… Read all

Orient Electric Limited (OEL) is part of the diversified USD 3 billion Indian conglomerate CKA Birla Group. A distinguished name in the consumer electrical space for almost seven decades, Orient Electric has established itself as a trusted brand for consumer electrical products in India. It offers a diverse portfolio of fans, lighting, home appliances, switches, and switchgear. OEL stock trades under the code "541301" on BSE and under the code "ORIENTELEC" on NSE. At Orient Electric, we are committed to bringing thoughtful innovation that enriches the everyday lives of our customers. We are dedicated to creating products that meet the highest standards of quality and efficiency and enhance the user experience, making everyday living more comfortable and convenient. In recent years, Orient Electric has embarked on a remarkable transformation journey. Driven by our vision of spreading happiness through the smart application of technology, we aspire to be loved by consumers and a preferred workplace for a diverse set of employees. Orient Electric boasts strong manufacturing capabilities and a significant presence in over 30 countries. Domestically, our well-organized distribution network reaches up to small towns, covering 1,25,000 retail outlets. Our robust service network spans more than 450 cities, ensuring we are always close to our customers, providing the support and care they deserve.

Set against six million companies

Size

1-1011-5051-100101-250251-500501-10001k-5k5k-10k10k+

501-1000 people: larger than 95% of companies with a size listed. 2,452 people list it on LinkedIn.

Age

195419002026

72 years old.

Reach

Website ranked #115,640 in the world for traffic, about 442k visits a month. 171,195 followers on LinkedIn.

What it does

ElectronicsHome DecorLightingFansLightingSwitchgearAir CoolersWater HeatersKitchen AppliancesHome AppliancesLED Lighting

Apps1

Every detail we hold

Everything the source datasets list about Orient Electric, field by field. Contact details are held but never shown.

The company

Name
Orient Electric
Type
For profit
Status
Public
Founded
1954
Industry
Appliances, Electrical, and Electronics Manufacturing
Categories
Electronics, Home Decor, Lighting
Specialities
Fans, Lighting, Switchgear, Air Coolers, Water Heaters, Kitchen Appliances, Home Appliances, LED Lighting

Where

City
New Delhi
Region
Delhi
Country
India
Markets
Asia-Pacific (APAC)

Size and reach

Staff band
501-1000
People on LinkedIn
2,452
LinkedIn followers
171,195
Web traffic rank
#115,640
Monthly web visits
442,095
Apps
1

Funding, as listed

Listing status
public

About this record

Sources
Crunchbase, LinkedIn
Last imported
Sept 2026

Growth, as the source summarises it

Orient Electric may be growing as indicated by the recent appointment of a new Managing Director and CEO, which could suggest a strategic move to strengthen leadership and potentially drive future growth. Additionally, the launch of a new television commercial featuring a prominent sports personality hints at a significant marketing investment to boost brand visibility and consumer engagement. While the news articles do not provide direct financial numbers, these actions typically align with a company's efforts to expand its market presence and could be indicative of positive growth momentum.

Summaries written by the source dataset, not by us, and not checked.

Companies like it

Appliances, Electrical, and Electronics Manufacturing in India.

See all in the directory →

From the company datasets we hold (Crunchbase, LinkedIn and Apollo listings), as listed there; 139,726 companies in India and 5,926,251 in all. We hold no contact details for public display. Correct this, or ask for it to be removed.