Company Directory / Brand Marketing
PrivateFor profitBrand MarketingMemphis, United States
Learfield
Learfield empowers businesses and universities by connecting big brands to the excitement, passion, tradition and fun of college sports.
- Founded
- 1972 54 years ago
- Staff
- 1001-5000 band, as listed
- Followers
- - on LinkedIn
- Funding
- $150M as listed, currency not stated
Set against six million companies
Size
1001-5000 people: larger than 97% of companies with a size listed
Age
54 years old.
Reach
Website ranked #524,829 in the world for traffic, about 64k visits a month.
What it does
Brand MarketingHigher EducationMarketingSponsorshipSportsTicketing
Funding, as listed
$150M currency not stated
- Rounds1
- LatestPrivate equity, Sept 2023
- Investors3, 3 leading
What the source datasets report. We have not watched these rounds ourselves.
Every detail we hold
Everything the source datasets list about Learfield, field by field. Contact details are held but never shown.
The company
- Name
- Learfield
- Type
- For profit
- Status
- Private
- Founded
- 1972
- Founders
- Clyde Lear, Derry Brownfield
- Industry
- Brand Marketing
- Categories
- Brand Marketing, Higher Education, Marketing, Sponsorship, Sports, Ticketing
Where
- City
- Memphis
- Country
- United States
- Markets
- Dallas/Fort Worth Metroplex, Southern US
Size and reach
- Staff band
- 1001-5000
- Web traffic rank
- #524,829
- Monthly web visits
- 63,883
Funding, as listed
- Total
- 150,000,000 (currency not stated)
- Rounds
- 1
- Latest round
- Private equity
- Latest round date
- Sept 2023
- Investors
- 3
- Lead investors
- 3
- Listing status
- private
Corporate family
- Acquisitions made
- 4
About this record
- Sources
- Crunchbase
- Last imported
- Sept 2026
Growth, as the source summarises it
Learfield may be growing as evidenced by several strategic partnerships and expansions. The company has expanded its relationship with Higginbotham to grow its college sports footprint, which indicates an increase in its market presence. Additionally, Learfield has extended its multimedia rights deal with the University of Colorado through 2035, demonstrating long-term commitment and stability in its partnerships. The company has also been proactive in adapting to market changes by bolstering NIL operations with the University of Michigan Athletics and Altius Sports Partners, showing an ability to innovate and expand its service offerings. These developments suggest that Learfield is actively increasing its influence and operations within the college sports industry.
Summaries written by the source dataset, not by us, and not checked.
Companies like it
Brand Marketing in United States.
From the company datasets we hold (Crunchbase, LinkedIn and Apollo listings), as listed there; 1,637,054 companies in United States and 5,926,251 in all. We hold no contact details for public display. Correct this, or ask for it to be removed.