United States · Growth startup

Who invested in ServiceTrade

3 rounds we have observed, with the one investor named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

E-commerce

Funding summaryUpdated 26 Oct 2026

$90Mraised across 3 rounds since 2013, from 3 sources

$700KDebt$4.1MVenture$85MGrowth
Latest round
Growth, $85MDec 2021
Step-upi
20.7×
Investors
1
See who backed them

The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

20132015201720192021
$700KDebt$4.1MVenture$85MGrowth
First round
Debt, $700K
Jan 2013
Biggest round
$85M
Growth · Dec 2021
Usual gap between rounds
6.6 years
the median of 2

The rounds

  1. Dec 2021
    Growth$85M1 new

    Source recorded

  2. May 2015
    Venture$4.1M

    No investor was named in the report.

    From a historical funding recordSEC filing: $4.1M sold, first sale Apr 2015

  3. Jan 2013
    Debt$700K

    No investor was named in the report.

    Reported by sec.govSEC filing: $700K sold, first sale Dec 2012

Founders and team

From the SEC filings it signed: 1 on the team.

  • William T. MarshallExecutive Officeri

On the board, as filediJoseph R. DunnMarshall A. ReuRichard C. Tiller

Everyone who backed them

JMI EquityPrivate equity1round

Missing a round, or an investor who was in one? Tell us.

Quick answers about ServiceTrade

Who invested in ServiceTrade?

ServiceTrade's investors include JMI Equity.

How much has ServiceTrade raised?

ServiceTrade has raised $90M across 3 rounds since 2013.

When did ServiceTrade last raise?

ServiceTrade's most recent round was a Growth of $85M in Dec 2021.

What was ServiceTrade's biggest round?

Its most recent round, $85M in Dec 2021, is also its largest on record.

Who backed ServiceTrade first?

ServiceTrade's first round on record, in Dec 2021, was backed by JMI Equity.

What stage is ServiceTrade at?

ServiceTrade's latest named round is a Growth, in Dec 2021.

Where is ServiceTrade based?

ServiceTrade is based in the United States.

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