United States · Who invested in Purch?
Purch's investors include Village Ventures, Highway 12 Ventures, ABS Capital Partners and Canso Investment Counsel.
2009201020112012201320142015
$6.0MSeries A$1.5MSeries A$33MSeries B$135MSeries C
United States · Series C startup
Who invested in Purch
Funding summaryUpdated 26 Oct 2026
$176Mraised across 4 rounds since 2008, from 4 sources
$6.0MSeries A$1.5MSeries A$33MSeries B$135MSeries C
- Latest round
- Series C, $135MJun 2015
- Step-upi
- 4.1×
- Investors
- 4
The funding story
Each circle is a round, placed by date and sized by amount. The line above is the running total.
- First round
- Series A, $6.0M Jul 2008
- Biggest round
- $135M Series C · Jun 2015
- Usual gap between rounds
- 20 months the median of 3
The rounds
- Jun 2015
- Sept 2011Series B$33M1 new2 returning
Reported by businesswire.com
- Jan 2010
- Jul 2008
Founders and team
From Purch's own website: 1 founder, 3 on the team.
Georgie Coleridge ColeFounder and CEO of SheerLuxe
- Alexander McNamaraEditor-in-Chief, Live Science
- Andrea ThompsonEditor-in-Chief, Marie Claire UK
- Mat GallagherEditor-in-Chief, T3
Who was in which round
The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.
Series A2008Series A2010Series B2011Series C2015
Village Ventures
Highway 12 Ventures
ABS Capital Partners
Canso Investment Counsel
Village VenturesHighway 12 VenturesABS Capital PartnersCanso Investment CounselEveryone who backed them
Missing a round, or an investor who was in one? Tell us.
Quick answers about Purch
How much has Purch raised?
Purch has raised $176M across 4 rounds since 2008.
When did Purch last raise?
Purch's most recent round was a Series C of $135M in Jun 2015.
What was Purch's biggest round?
Its most recent round, $135M in Jun 2015, is also its largest on record.
Who backed Purch first?
Purch's first round on record, in Jul 2008, was backed by Village Ventures and Highway 12 Ventures.
What stage is Purch at?
Purch's latest named round is a Series C, in Jun 2015.
Where is Purch based?
Purch is based in the United States.
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