United Kingdom · 
Who invested in OW Smell Made Digital?
OW Smell Made Digital's investors include Innovate UK and Parkwalk.
United Kingdom · Seed startup
Who invested in OW Smell Made Digital
Funding summaryUpdated 26 Oct 2026
$1.9Mraised across 1 round since 2024, from 1 source
- Latest round
- Seed, $1.9MAug 2024
- Investors
- 2
The rounds
- Aug 2024
Founders and team
From OW Smell Made Digital's own website: 2 founders, 4 on the team.
- Nimrata BooraChief Operations Officer
- Paul SmithHead of Business Strategy
- Steve HarrisHead of Business Development
- Dr Mike HollierChair
AdvisersDr Pablo MeyerProf. Florin Udrea
Everyone who backed them
Missing a round, or an investor who was in one? Tell us.
Quick answers about OW Smell Made Digital
How much has OW Smell Made Digital raised?
OW Smell Made Digital has raised $1.9M across 1 round since 2024.
When did OW Smell Made Digital last raise?
OW Smell Made Digital's most recent round was a Seed of $1.9M in Aug 2024.
What was OW Smell Made Digital's biggest round?
Its most recent round, $1.9M in Aug 2024, is also its largest on record.
Who backed OW Smell Made Digital first?
OW Smell Made Digital's first round on record, in Aug 2024, was backed by Innovate UK and Parkwalk.
What stage is OW Smell Made Digital at?
OW Smell Made Digital's latest named round is a Seed, in Aug 2024.
Where is OW Smell Made Digital based?
OW Smell Made Digital is based in the United Kingdom.
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