United States · Venture startup

Who invested in HubSpot

7 rounds we have observed, with the 12 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Funding summaryUpdated 26 Oct 2026

$131Mraised across 7 rounds since 2006, from 7 sources

$500KSeed$5.0MSeries A$12MSeries B$16MSeries C$32MSeries D$30MSeries E$35MVenture
Latest round
Venture, $35MNov 2012
Investors
12
See who backed them

The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2006200720082009201020112012
$500KSeed$5.0MSeries A$12MSeries B$16MSeries C$32MSeries D$30MSeries E$35MVenture
First round
Seed, $500K
May 2006
Biggest round
$35M
Venture · Nov 2012
Usual gap between rounds
17 months
the median of 5

The rounds

  1. Nov 2012
    Venture$35M3 new2 returning

    Reported by prnewswire.comSEC filing: $30M sold, first sale Oct 2012

  2. Nov 2012
    Series E$30M

    No investor was named in the report.

    Reported by sec.govSEC filing: $30M sold, first sale Oct 2012

  3. Mar 2011
  4. Oct 2009
    Series C$16M1 new2 returning

    Reported by hubspot.comSEC filing: $15M sold, first sale Oct 2009

  5. May 2008
    Series B$12M1 new1 returning

    Reported by techcrunch.com

  6. Sept 2007
    Series A$5.0M3 new

    From a historical funding record

  7. May 2006
    Seed$500K1 new

    Reported by paidcontent.org

Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

Everyone who backed them

General CatalystVC firm4rounds
Matrix PartnersVC firm3rounds
Sequoia CapitalVC firm2rounds
Google VenturesCorporate VC2rounds
Salesforce VenturesCorporate VC1round
CRVVC firm1round
HubSpot VenturesCorporate VC1round
AltimeterVC firm1round
Cross Creek CapitalVC firm1round
Silversmith Capital PartnersPrivate equity1round
Brian ShinVC firm1round

Missing a round, or an investor who was in one? Tell us.

Quick answers about HubSpot

Who invested in HubSpot?

HubSpot's investors include General Catalyst, Matrix Partners, Sequoia Capital, Google Ventures and Scale Venture Partners, and 7 more on record.

How much has HubSpot raised?

HubSpot has raised $131M across 7 rounds since 2006.

When did HubSpot last raise?

HubSpot's most recent round was a Venture of $35M in Nov 2012.

What was HubSpot's biggest round?

Its most recent round, $35M in Nov 2012, is also its largest on record.

Who backed HubSpot first?

HubSpot's first round on record, in May 2006, was backed by HubSpot Ventures.

What stage is HubSpot at?

HubSpot's latest named round is a Venture, in Nov 2012.

Where is HubSpot based?

HubSpot is based in the United States.

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