Top list · London
E-commerce startups in London
78 E-commerce startups in London have raised money in rounds we track. These are the 50 that have raised the most, $1.9B between them.
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StorfundStorfund is a London-based fintech company founded in 2018 by George Brintalos and Akbar Ahsan.Storfund is a London-based fintech company founded in 2018 by George Brintalos and Akbar Ahsan.
Founded 2018London, United Kingdom$413Mlast round Oct 2021 - 2
ZappZapp is a leading premium convenience retail platform in the United Kingdom, founded in 2020 and based in Nine Elms, London.Zapp is a leading premium convenience retail platform in the United Kingdom, founded in 2020 and based in Nine Elms, London.
Founded 2020London, United Kingdom$202Mlast round Mar 2025 - 3
SAI GroupSAI's patented computer vision platform gives retailers the tools to enhance customer service while increasing sales and minimising lossesSAI's patented computer vision platform gives retailers the tools to enhance customer service while increasing sales and minimising losses
Founded 2018London, United Kingdom$197Mlast round Dec 2017 - 4
SparkinitySparkinity is a marketplace that provides independent retailers and brands with wholesale technology and services to drive business growth.Sparkinity is a marketplace that provides independent retailers and brands with wholesale technology and services to drive business growth.
Founded 2018London, United Kingdom$156Mlast round Sept 2022 - 5
UrbanicUrbanic is a London-based fashion brand that focuses on women's apparel, founded in 2019 by James Wellwood and Ruby Feng.Urbanic is a London-based fashion brand that focuses on women's apparel, founded in 2019 by James Wellwood and Ruby Feng.
Founded 2019London, United Kingdom$150Mlast round Nov 2023 - 6
Butternut BoxButternut Box is a European subscription service that delivers fresh, human-grade pet food directly to customers' doors.Butternut Box is a European subscription service that delivers fresh, human-grade pet food directly to customers' doors.
Founded 2016London, United Kingdom$104Mlast round May 2025 - 7
TradeBridgeSeize your moment with finance fit for a faster moving world.Seize your moment with finance fit for a faster moving world.
Founded 2013London, United Kingdom$93Mlast round Apr 2025 - 8
LoveCraftsLoveCrafts is a UK-based global online community and e-commerce platform focused on the crafting world, particularly knitting, crochet, sewing, and quilting.LoveCrafts is a UK-based global online community and e-commerce platform focused on the crafting world, particularly knitting, crochet, sewing, and quilting.
Founded 2013London, United Kingdom$83Mlast round Dec 2020 - 9
PapierPapier is a British e-commerce brand founded in 2015 by Taymoor Atighetchi, based in Camden, London.Papier is a British e-commerce brand founded in 2015 by Taymoor Atighetchi, based in Camden, London.
Founded 2015London, United Kingdom$61Mlast round Feb 2022 - 10
HeroesHeroes Technology Ltd.Heroes Technology Ltd.
Founded 2020London, United Kingdom$57Mlast round Feb 2022 - 11
Mention MeMention Me is a London-based Customer Advocacy Intelligence Platform that helps ecommerce brands identify, acquire, and nurture their best customers.Mention Me is a London-based Customer Advocacy Intelligence Platform that helps ecommerce brands identify, acquire, and nurture their best customers.
Founded 2013London, United Kingdom$38Mlast round Dec 2022 - 12
FesticketFesticket is a marketplace to discover and book music festival tickets, accommodation, transfers and extras.Festicket is a marketplace to discover and book music festival tickets, accommodation, transfers and extras.
Founded 2012London, United Kingdom$25Mlast round Oct 2020 - 13
OpplyOpply is an AI-powered supply chain and procurement platform based in London, United Kingdom.Opply is an AI-powered supply chain and procurement platform based in London, United Kingdom.
Founded 2021London, United Kingdom$23Mlast round Oct 2026 - 14
Let's Do ThisLet's Do This (LDT) is a consumer marketplace and technology platform based in London, UK, with an office in San Francisco.Let's Do This (LDT) is a consumer marketplace and technology platform based in London, UK, with an office in San Francisco.
Founded 2017London, United Kingdom$20Mlast round Jun 2022 - 15
TrouvaTrouva, the leading platform to discover and shop the best independent boutiques and brandsTrouva, the leading platform to discover and shop the best independent boutiques and brands
Founded 2015London, United Kingdom$16Mlast round Dec 2020 - 16
Taylor & HartTaylor & Hart make proposing with a custom designed, high quality engagement ring, easy, affordable and enjoyable.Taylor & Hart make proposing with a custom designed, high quality engagement ring, easy, affordable and enjoyable.
Founded 2010London, United Kingdom$15Mlast round Nov 2025 - 17
Luxury PromiseLuxury Promise is a social commerce platform founded in 2017 that allows users to buy, sell, and swap pre-owned luxury goods through interactive live-shopping experiences.Luxury Promise is a social commerce platform founded in 2017 that allows users to buy, sell, and swap pre-owned luxury goods through interactive live-shopping experiences.
Founded 2017London, United Kingdom$13Mlast round Mar 2024 - 18
UntamedUntamed provides cat foods.Untamed provides cat foods.
Founded 2019London, United Kingdom$13Mlast round Apr 2025 - 19
Velocity BlackVelocity Black is the next generation luxury conversational commerce engine.Velocity Black is the next generation luxury conversational commerce engine.
Founded 2014London, United Kingdom$11Mlast round Oct 2021 - 20
Dash WaterDASH Water, founded in 2017 by Jack Scott and Alex Wright, is a London-based beverage company focused on sustainability and health.DASH Water, founded in 2017 by Jack Scott and Alex Wright, is a London-based beverage company focused on sustainability and health.
Founded 2017London, United Kingdom$11Mlast round Jan 2023 - 21
PerfectTedPerfectTed is the leading matcha brand in the United Kingdom, specializing in high-quality, organic, ceremonial-grade matcha green tea products.PerfectTed is the leading matcha brand in the United Kingdom, specializing in high-quality, organic, ceremonial-grade matcha green tea products.
Founded 2021London, United Kingdom$11Mlast round Sept 2025 - 22
Troubadour GoodsTroubadour Goods is a menswear fashion brandTroubadour Goods is a menswear fashion brand
Founded 2011London, United Kingdom$10Mlast round Aug 2026 - 23
Antavo AI Loyalty CloudAntavo AI Loyalty Cloud is a leading AI-powered customer loyalty platform that enhances the loyalty program lifecycle for global brands in various sectors, inclAntavo AI Loyalty Cloud is a leading AI-powered customer loyalty platform that enhances the loyalty program lifecycle for global brands in various sectors, incl
Founded 2017London, United Kingdom$10Mlast round Nov 2022 - 24
OnerWayONERWAY is a global payments infrastructure company founded in London in 2017.ONERWAY is a global payments infrastructure company founded in London in 2017.
Founded 2017London, United Kingdom$10Mlast round Aug 2025 - 25
EmperiaEmperia is a virtual reality platform company based in London and New York, founded in 2019.Emperia is a virtual reality platform company based in London and New York, founded in 2019.
Founded 2019London, United Kingdom$10Mlast round Jan 2023 - 26
HullabalookHullabalook is a London-based retail technology company that specializes in product discovery solutions for the e-commerce industry.Hullabalook is a London-based retail technology company that specializes in product discovery solutions for the e-commerce industry.
Founded 2016London, United Kingdom$8.2Mlast round Feb 2022 - 27
TasterTaster is a London-based food technology company and the largest "delivery-first" restaurant group globally.Taster is a London-based food technology company and the largest "delivery-first" restaurant group globally.
Founded 2017London, United Kingdom$8.1Mlast round Mar 2023 - 28
HubBoxHubBox is a London-based SaaS platform founded in 2015 that specializes in electronic commerce shipping software.HubBox is a London-based SaaS platform founded in 2015 that specializes in electronic commerce shipping software.
Founded 2015London, United Kingdom$7.8Mlast round Nov 2025 - 29
ScrumblesScrumbles is a natural pet food company founded in 2018 by Jack Walker and Aneisha Soobroyen.Scrumbles is a natural pet food company founded in 2018 by Jack Walker and Aneisha Soobroyen.
Founded 2018London, United Kingdom$7.3Mlast round Mar 2023 - 30
SlerpSlerp is an award-winning online ordering and digital growth platform designed for the hospitality sector.Slerp is an award-winning online ordering and digital growth platform designed for the hospitality sector.
Founded 2020London, United Kingdom$7.1Mlast round May 2021 - 31
EmbeddableEmbeddable is a developer-first software company based in London, United Kingdom, founded in 2023.Embeddable is a developer-first software company based in London, United Kingdom, founded in 2023.
Founded 2023London, United Kingdom$6.3Mlast round Dec 2024 - 32
HeadBoxHeadBox is an AI-powered venue booking platform founded in 2015 and based in Shoreditch, London.HeadBox is an AI-powered venue booking platform founded in 2015 and based in Shoreditch, London.
Founded 2015London, United Kingdom$5.7Mlast round Apr 2025 - 33
Cycle ExchangeCycle Exchange is a resale platform for premium pre-owned bikes.Cycle Exchange is a resale platform for premium pre-owned bikes.
Founded 2013London, United Kingdom$5.1Mlast round Dec 2025 - 34
Looper InsightsLooper Insights is a London-based software company founded in 2017, specializing in real-time analytics for film, TV, and app content on Connected TV (CTV) platLooper Insights is a London-based software company founded in 2017, specializing in real-time analytics for film, TV, and app content on Connected TV (CTV) plat
Founded 2017London, United Kingdom$5.0Mlast round Feb 2025 - 35
PredikoPrediko is an AI-powered Inventory Operating System (Inventory OS) founded in 2020 and publicly launched in 2021-2022.Prediko is an AI-powered Inventory Operating System (Inventory OS) founded in 2020 and publicly launched in 2021-2022.
Founded 2022London, United Kingdom$5.0Mlast round Sept 2022 - 36
Kick GameKick Game is a fast growing e-commerce & retail company with a rapidly expanding global user base comprised of passionate enthusiasts.Kick Game is a fast growing e-commerce & retail company with a rapidly expanding global user base comprised of passionate enthusiasts.
Founded 2013London, United Kingdom$4.8Mlast round Sept 2021 - 37
Wild CosmeticsThe natural and single-use plastic free deodorant that works.The natural and single-use plastic free deodorant that works.
Founded 2018London, United Kingdom$4.6Mlast round Jan 2024 - 38
Spoon CerealsSpoon Cereals is a premium British breakfast brand that specializes in healthy, sugar-free granolas and mueslis.Spoon Cereals is a premium British breakfast brand that specializes in healthy, sugar-free granolas and mueslis.
Founded 2013London, United Kingdom$4.5Mlast round Mar 2026 - 39
Clicks TechnologyClicks Technology manufactures smartphones and accessories, enhancing mobile productivity.Clicks Technology manufactures smartphones and accessories, enhancing mobile productivity.
Founded -London, United Kingdom$4.5Mlast round May 2025 - 40
PatchworksPatchworks is an integration platform for retail and e-commerce businesses.Patchworks is an integration platform for retail and e-commerce businesses.
Founded 2014London, United Kingdom$4.0Mlast round Oct 2025 - 41
Once Upon a TimeOnce Upon a Time is a marketing agency offering advertising, branding, and social media services.Once Upon a Time is a marketing agency offering advertising, branding, and social media services.
Founded 2013London, United Kingdom$3.8Mlast round Nov 2015 - 42
UnfabledUnfabled is a London-based women’s health and wellness company founded in 2021.Unfabled is a London-based women’s health and wellness company founded in 2021.
Founded 2021London, United Kingdom$3.6Mlast round Jan 2026 - 43
Clean Kitchen ClubClean Kitchen Club was a plant-based fast-food restaurant chain founded in June 2020 in Brighton, United Kingdom, by Mikey Pearce and Verity Bowditch.Clean Kitchen Club was a plant-based fast-food restaurant chain founded in June 2020 in Brighton, United Kingdom, by Mikey Pearce and Verity Bowditch.
Founded 2020London, United Kingdom$3.4Mlast round Aug 2022 - 44
Refined NetworksRefined Networks is a technology platform based in London that supports international fashion brands in launching and growing their online marketplace, e-commerRefined Networks is a technology platform based in London that supports international fashion brands in launching and growing their online marketplace, e-commer
Founded 2020London, United Kingdom$3.3M - 45
YoppieYoppie is a female health technology company based in London, founded in 2016 by Daniella Peri and Nova.Yoppie is a female health technology company based in London, founded in 2016 by Daniella Peri and Nova.
Founded 2015London, United Kingdom$3.0Mlast round Mar 2021 - 46
By RotationBy Rotation is a London-based peer-to-peer social fashion rental app and shared wardrobe platform, founded in October 2019.By Rotation is a London-based peer-to-peer social fashion rental app and shared wardrobe platform, founded in October 2019.
Founded 2019London, United Kingdom$2.9Mlast round May 2024 - 47
BlackCurveBlackCurve is a software company specializing in e-commerce pricing and price management.BlackCurve is a software company specializing in e-commerce pricing and price management.
Founded 2016London, United Kingdom$2.9Mlast round Mar 2023 - 48
Add to EventAdd to Event is the leading online marketplace in the United Kingdom for event planning, connecting organizers with a wide network of verified suppliers.Add to Event is the leading online marketplace in the United Kingdom for event planning, connecting organizers with a wide network of verified suppliers.
Founded 2015London, United Kingdom$2.7Mlast round Dec 2023 - 49
ThePresent.CoThePresent.Co is a web and mobile gifting site for busy shoppers.ThePresent.Co is a web and mobile gifting site for busy shoppers.
Founded 2012London, United Kingdom$2.6Mlast round Jul 2012 - 50
VaultikVaultik is the Luxury Wallet unlocking private communities, AR/VR experiences and authenticated resell through Digital Passports and AI.Vaultik is the Luxury Wallet unlocking private communities, AR/VR experiences and authenticated resell through Digital Passports and AI.
Founded 2022London, United Kingdom$2.5Mlast round Sept 2023
London, United KingdomCompanies whose funding rounds we classed in this sector, ranked by the total they have raised in rounds we hold. Nobody pays to be on a list.
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WE-commerce startups in the United States650 companies · $14BSZSGE-commerce startups in the United Kingdom181 companies · $2.9B
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ACE-commerce startups founded in 2020152 companies · $1.8B
SKE-commerce startups that raised in 2026152 companies · $6.4B in 2026WJH
GE-commerce startups founded in 2019136 companies · $3.0B
QSSGE-commerce startups founded in 2018129 companies · $2.8B
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EGE-commerce startups in India127 companies · $2.7B
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SCSCE-commerce startups founded in 2021126 companies · $1.5BMore lists for London
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PDStartups in London3,521 companies · $51BIL
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UAI startups in London479 companies · $18B
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FIT Services startups in London400 companies · $3.0BIL
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SHealth startups in London300 companies · $9.9BF
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RFinancial Services startups in London282 companies · $22BIL
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MHealthcare startups in London191 companies · $6.9BFCR
CFintech startups in London166 companies · $15B
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EBig Data & Analytics startups in London164 companies · $3.3B