United States · Apparel & fashion startup

Xena Workwear

Xena Workwear is a women-owned company based in Milwaukee, founded in 2019 by Ana Kraft, a former project engineer.

Funding reportedLast round: Venture (Round not Specified)

Apparel & fashionNorthville, United States

About Xena Workwear

Xena Workwear is a women-owned company based in Milwaukee, founded in 2019 by Ana Kraft, a former project engineer.

The company designs and manufactures stylish safety footwear and functional apparel specifically for women in STEM fields and the trades. Xena Workwear aims to empower women by providing safety gear that combines protection with fashion, addressing the need for well-fitting and aesthetically pleasing work boots. The company specializes in safety shoes tailored to fit women's feet, featuring lightweight designs that are impact, slip, chemical, and oil-resistant. Their product line includes steel-toe and alloy-toe options, with seven distinct models such as the Omega EH Safety Boot and Astra Athletic. Xena Workwear is also expanding into work apparel, including utility blazers, to offer a comprehensive range of protective gear. The brand targets professional women in rigorous industries, ensuring they have access to comfortable and stylish safety attire.

What company datasets say Xena Workwear raised

Funding, as reported

Reported in all$1.6Min dollars
Rounds4
Last roundVenture (Round not Specified)
Last round size$850K
Last round dateMar 2022
Investors listed2

Founders and team

From the SEC filings it signed: 2 on the team.

  • Anastasia KraftExecutive Officer, Directori
  • Dmitry KrivochenitserExecutive Officer, Directori

On 2 portfolio pages

Investors who name them

Each firm lists Xena Workwear on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

The company, in detail

What they build

Known for

women workwearwaterproof work bootsimpact & compression safety certificationconsumersconsumer goods & retaildistributionmanufacturingsafety footwear for womenimpact & compression rated bootssteeltoessafety shoesslip resistant shoesinformation technology & servicessteel toe shoeswaterproof workwearimpact & compression safety boots

Built with from their website

PaypalKlaviyoShopify Product ReviewsGoogle WorkspaceCloudFlareMax Mega MenuViewport MetaAfterpayApple Business ManagerGoogle Meet

+8 more

Facebook GroupsPriority HintsGoogle Font APILoop ReturnsApple PayMobile FriendlyShopifyOpen Graph

Sector
Apparel & fashion
Industry code
NAICS 33999, 458110, 458210, SIC 1799, 5661, 5699
Region
Michigan
Revenue
$3.3M a year, as listed

Apparel & fashion in United States

Startups like it

Is this your company?

Add your raise, your deck and your story, and put Xena Workwear in front of investors. Or tell us what we have wrong.