
India · Food & beverages startup
The Betel Leaf Co is a pioneering Direct-to-Consumer brand in India, specializing in gourmet Paan, a traditional post-meal dessert.
Funding reportedLast round: Undisclosed round
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The Betel Leaf Co is a pioneering Direct-to-Consumer brand in India, specializing in gourmet Paan, a traditional post-meal dessert.
Founded in July 2019 by Prem and Payal Raheja, the company combines culinary heritage with modern hygiene standards. It is the first online Paan brand in India to receive FSSAI certification, ensuring its products are 100% tobacco-free and suitable for all ages. Headquartered in Bengaluru, The Betel Leaf Co operates 28 to 30 stores across 16 cities, including Mumbai and Delhi, and employs around 80 to 100 people. The company offers over 45 varieties of gourmet Paans, including traditional, flavored, and healthy options. Customers can order through its online platform, major food delivery services, or via WhatsApp. The brand also provides festive gifting services and subscription models for regular deliveries, catering to a diverse audience that values quality and health-conscious alternatives.
Funding, as reported
What they build
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paan giftsother specialty food retailershygienic indian sweetspaan variety packsmeetha paancustomer satisfactionconsumersbetel leaf productsshelf-stable productspaan for occasionsshopifydistributiontraditional indian dessertindiancuisinebetel leaf teapremium paan
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