Taplytics

Taplytics is a customer experience automation platform that helps product and development teams enhance the customer journey through an AI-driven environment.

The company offers an all-in-one Experience Cloud that includes real-time analytics, A/B testing, feature flag management, and personalization tools. These features are designed to optimize digital touchpoints and drive subscription revenue. Founded at Y Combinator, Taplytics operates from offices in San Francisco and Toronto. The platform serves billions of customers and processes trillions of events daily. It focuses on providing a modern approach to A/B testing and feature management, enabling brands to create meaningful, data-driven user experiences. Taplytics caters to various industries, particularly Media & Entertainment, and supports multi-channel experiences across platforms like tvOS, Android, Fire TV, and ROKU. Notable clients include Ticketmaster, Dollar Shave Club, and RBC Royal Bank.