Selfbook

Selfbook is a fintech-enabled hospitality technology company that enhances hotel bookings and payments.

Founded in 2018 by Khalid Meniri and Ilyas Djeddou, Selfbook operates in nearly 20 countries, providing a platform that streamlines the booking process for hotels and their guests. The company has raised approximately $42.5 million in funding, with a valuation of $300 million as of March 2022. Selfbook offers a suite of services that includes booking orchestration, payment processing, and direct booking enhancement. Their core product ecosystem features three integrated platforms: Selfbook Station, which serves as the central booking engine; Selfbook Direct, designed to boost direct bookings; and Selfbook Express, a fast-checkout solution for secure payments. These tools help hotels increase direct revenue, improve guest experiences, and optimize operational efficiency. With a focus on innovation and customer satisfaction, Selfbook aims to empower hotels with modern e-commerce solutions.