
United States · Consumer services startup
Pupford is a dog training brand founded in 2017, based in American Fork, Utah.
Funding reportedLast round: Private Equity
Pupford is a dog training brand founded in 2017, based in American Fork, Utah.
The company specializes in low-calorie, freeze-dried training treats and offers a digital training platform to help pet owners foster healthier relationships with their dogs. Pupford's mission is to empower dog owners through training, nutrition, and companionship. The brand is known for its freeze-dried training treats, which contain only 1-2 calories per treat and use minimal ingredients without fillers or artificial additives. In addition to training treats, Pupford offers bully sticks, jerky chews, dental chews, supplements, and enrichment toys. Their products are priced between $10 and $40 and come with free shipping on orders over $39, along with a 30-day satisfaction guarantee. Pupford also provides educational resources through its digital platform, Pupford Academy, which features expert-led dog training courses. The company targets dog owners and professional trainers, and in 2023, it expanded its market reach by partnering with PetSmart, making its products available in over 1,500 locations across the United States.
Funding, as reported
From the SEC filings it signed: 1 on the team.
What they build
Known for
dog training appconsumersdistributionmanufacturingdental chewsdog training productsdog joint supplementsdog healtheducationinformation technology & servicespet servicesdog health supplementstraining coursesfreeze-dried treatsb2cdog behavior resources
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